• E-Tail Flatline Shows (Some) Signs of Life by Gavin O'Malley

    Consumers' resolve to recover wealth lost during the current recession represents the single greatest threat to U.S. e-commerce, according to comScore Chairman Gian Fulgoni. "Until they regenerate a significant portion of their wealth, I worry we are not going to see a rebound," Fulgoni said during a presentation on Thursday. ...Read the whole story

  • Ad Execs Remain Upbeat On Online Ad Budgets, Display Looks Brighter Than Search by Joe Mandese

    Advertisers and media-buying executives remain most upbeat about their prospects for buying online versus other media, but their optimism appears to be waning. That is among the conclusions of the most recent series of every-other-month "Advertiser Optimism Reports" being conducted by Advertiser Perceptions Inc. ...Read the whole story

  • South Carolina AG: Craigslist Needs To Do More by Wendy Davis

    Not everyone is cheering Craigslist's decision this week to shutter its "erotic services" listings and replace the category with a monitored "adult" section. At least one law enforcement official, South Carolina Attorney General Henry McMaster, is still threatening the site with criminal prosecution for aiding and abetting prostitution. ...Read the whole story

  • metrics Partnership Integrates Offline and Online Metrics by Laurie Sullivan

    Omniture and WPP's Kantar Group plan to unveil a partnership Friday that brings together data and analytics gleaned from both online and offline media. Customers are starting to adopt a multichannel view, says John Mellor, Omniture executive vice president of business development and corporate strategy. "Companies spend between 80% and 90% of marketing budgets on traditional media," he says. "All the drum-beating we do about online spend is great, and though small, it's growing very fast compared with total marketing budgets." ...Read the whole story

  • search Google Comes To Crawl by Laurie Sullivan

    Google services from Gmail to Google News came to a crawl Thursday. The Apps Status Dashboard points to a problem with access to Google Mail. It identified at 8:23 a.m. PDT a problem with Google Mail that affects a "small subset" of users. By 9:39, the dashboard describes the problem as being resolved ...Read the whole story

  • video Bullish Numbers On Long-Form Video In The Short-Term by Gavin O'Malley

    Making the case for long-form video online, Hulu continues its explosive growth trajectory, increasing a whopping 490% in total streams year-over-year, according to new data from Nielsen VideoCensus. That translates to 373.3 million streams in April -- up from 63.2 million last April -- which solidifies Hulu's status as the fastest growing premium video brand online. ...Read the whole story

  • mobile FCC Shortens Time To 'Port' Numbers by Mark Walsh

    Switching phone service is about to get a little easier. The Federal Communications Commission has shortened the period required to "port" the same landline number from one service provider to another from four business days to one. ...Read the whole story

  • mobile Android Store Adds Barcode Scanning App by Laurie Sullivan

    Google has integrated barcode scanning capabilities into Google Product Search for mobile phones running Android in the United States and the United Kingdom. The app aims to help consumers find prices, ratings, reviews, and product details from across the Web. ...Read the whole story

  • Freedom Isn't Free by George Simpson

    What a NYTimes' blogger called "big, intrusive, bash-you-on-the-head sorts of advertisements" make all this 'free' content possible. ... ...More

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