• Twitter's $1 Billion Valuation Bubble by Laurie Sullivan

    The New York venture capital firm Insight Venture Partners, and mutual fund company T. Rowe Price could join two existing Twitter backers, Spark Capital and Institutional Venture Partners, in a deal that would value the Internet company at $1 billion, according to sources. ...Read the whole story

  • Yellow Journalism: Dow Jones Unloads Screaming Media by Gavin O'Malley

    Dow Jones & Co. has sold its online news syndication services unit Screaming Media to content management company YellowBrix, the companies said Thursday. Financial terms of the deal were not disclosed, but YellowBrix will acquire all product lines, customers and content services under the Screaming Media brand. ...Read the whole story

  • JCPenney Tests Scannable Mobile Coupons by Mark Walsh

    JCPenney has begun testing a new system at Houston area stores that lets customers scan mobile coupons directly from their phones at checkout. The program, launched Thursday at 16 JCPenney locations, is enabled through new imaging scanners installed at registers that can read the "2D" barcode coupons and save sales clerks from having to manually enter promotional codes for coupons. ...Read the whole story

  • What Keeps Brands From Mobile Coupons? by Laurie Sullivan

    Antiquated point-of-sale (POS) hardware and software, integration issues into backend IT infrastructures, and lack of buy-in from CIOs who approve budgets continue to keep some brands from offering mobile coupons, agreed a expert panelist this week at OMMA Global New York. ...Read the whole story

  • Google Gmail Hit With Another Outage by Laurie Sullivan

    Google's Web-based email service went down briefly on Thursday, as Gmail users suffered the second technical problem in the past two weeks. When service resumed, users couldn't access contact information. ...Read the whole story

  • Judge Orders Google To Deactivate User's Gmail Account by Wendy Davis

    In a highly unusual move, a federal judge has ordered Google to deactivate the email account of a user who was mistakenly sent confidential financial information by a bank. The order, issued Wednesday by U.S. District Court Judge James Ware in the northern district of California, also requires Google to disclose the Gmail account holder's identity and contact information. The Gmail user hasn't been accused of any wrongdoing. ...Read the whole story

  • Digital Execs To Marketers: Online Advertising Works by Mark Walsh

    A group of digital heavyweights from Web giants including AOL, Facebook and Google touted their latest efforts to convince marketers that online advertising in addition to search really works during a panel discussion Thursday at the Paley Center. ...Read the whole story

  • 'Transparency' in Advertising by George Simpson

    Sacre bleu! No more hiding of les cellulite, feet of the crow, fat of la bebe, scars du la c-section, tattoos, and up-until-4 am-ridin'-that-train baggage ... ...More

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