The U.S. officially gains another retargeting company Thursday. Criteo has moved its headquarters from Paris, France to Palo Alto, Calif., bringing with it a … Read the whole story
As little as three years ago, digital media marketing was an experiment at most companies -- something to test, something new, something mysterious. Read the whole story
A coalition of advocacy organizations led by the Center for Digital Democracy is asking the Federal Trade Commission to investigate companies that are merging … Read the whole story
A privacy lawsuit against defunct behavioral targeting company Adzilla and its partners was quietly settled late last month, according to court records. Terms were … Read the whole story
Tapping into the need for consumers to following ratings and reviews, Xmarks plans to introduce an advertising service Thursday that adds ranking data and … Read the whole story
Broadening its horizons, online ad rep Burst Media on Wednesday announced the acquisition of London-based ad network On The Phone Media. Founded in 1995, … Read the whole story
As expected, U.S. online ad spending dipped last year for the first time since the 2001-2002 recession -- dropping 3.4% from $23.5 billion in … Read the whole story
Vuguru, the "new media" production studio founded by Michael Eisner, on Wednesday named Kristin Jones as its new chief creative officer. Most recently, Jones … Read the whole story