Where advertising to food lovers is concerned, it's a quick leap from engaged to activated. Read the whole story
Facebook deserves the scrutiny it receives, but the excessive reputational lynching that is underway could result in outcomes that are contrary to the interests … Read the whole story
Starbucks customers in New York City and Long Island can begin buying their java by swiping their iPhone or BlackBerry devices at the register … Read the whole story
Taking branded content to consumers at portals or on social media sites like Facebook and Twitter has emerged as an answer to the problem … Read the whole story
Effective immediately, Style.com is being folded into Fairchild Fashion Group, parent Condé Nast said Monday. To date, Condé Nast Digital ran the popular fashion … Read the whole story
Four individuals who allegedly ran the "Google Money Tree" scam have agreed to pay $3.5 million to settle a Federal Trade Commission complaint. The … Read the whole story