Twitter has begun testing a self-serve ad platform it plans to roll out in the first half of this year, and MediaPost got a … Read the whole story
December shows increased intent for hotels and lodgings for Reno, NV as well as a jump in purchase intent for luxury automobiles according to … Read the whole story
Apple, which endorses near field communication technology, will likely integrate NFC into the next version of its operating system -- allowing consumers to make … Read the whole story
Mobile ad network Greystripe is partnering with Time Inc. unit Media Networks Inc. to expand its local advertising business. Under the deal, MNI's sales … Read the whole story
Targeting home improvement enthusiasts everywhere, Haven Home Media on Wednesday is expected to debut ShelterHub.com. With the tagline "Home Improvement Starts Here," the content … Read the whole story
LinkedIn Wednesday formally launched its pay-per-click, self-serve ad system after being in beta since 2008. Rebranded as LinkedIn Ads, the text-advertising service formerly known … Read the whole story
Due to its expansion of digital and customer relationship management services for national marketers, Meredith on Tuesday said Integrated Marketing revenue grew 14% during … Read the whole story
Wireless carrier MetroPCS has joined Verizon in asking a federal appellate court to invalidate the Federal Communications Commission's new open Internet rules. In its … Read the whole story
A continued rebound in display advertising helped Yahoo beat fourth-quarter earnings expectations, but its weaker-than-expected outlook for the current quarter was a reminder that … Read the whole story