• eReaders Could Become Search Boon For Marketers by Laurie Sullivan

    eReader adoption rates have surpassed those of tablets, according to a Pew Internet & American Life Project report released Monday. Some search marketing experts believe the gap will widen as eReaders become more affordable and offer the most basic Internet connected services for free. ...Read the whole story

  • Cox Debuts Ad Network Targeting Foodies by Mark Walsh

    Cox Digital Solutions is rolling out a new ad network dubbed Appetite Media, aimed at providing marketers with custom placements across some 500 specialty food sites that will collectively reach a monthly audience of more than 22 million. ...Read the whole story

  • Local.com Gives AT&T's YP.com Ads Top Billing by Gavin O'Malley

    Local.com on Monday announced an expansion of its strategic distribution agreement with AT&T Interactive. Per the deal, AT&T Interactive's YP.com advertiser listings will be given premiere placement on Local.com search results pages. ...Read the whole story

  • Adobe Builds On Search Marketing Tools by Laurie Sullivan

    Adobe Systems continues to build up features in SearchCenter+ for marketers. The company recently launched a retail reporting feature for inventory management to activate keywords based on inventory status. The feature is managed through the platform's dashboard or user interface. ...Read the whole story

  • Court Decision Striking Video Game Ban Could Squelch Open Internet Regs by Wendy Davis

    Marketers are cheering a U.S. Supreme Court decision Monday striking down a California law banning the sale of violent video games to children. But some observers say that the pro-free speech ruling could have a counter-intuitive result: It could give broadband providers a boost in their fight against Net neutrality. ...Read the whole story

Follow MediaPost