Vizu plans to announce integration with Firefly Video, powered by Tribal Fusion's E9 Audience Engagement Platform, in an effort to pull together disparate video-serving … Read the whole story
Skimlinks plans to launch SkimWords 2.0 Wednesday. The platform provides affiliate links within in-text ads in real-time. The automated platform supports in-text products and … Read the whole story
There is something beyond targeting, and it's already becoming incredibly significant on social sites like Facebook and Twitter. It's the collapsing of advertising directly … Read the whole story
Mobile marketing maturity is recognizing that, with the increased capability of smartphones and the huge explosion of Internet-enabled tablets, marketers can reach consumers in … Read the whole story
Nearly three-quarters of online publishers now sell 20% or more of their video ad space through ad networks, according to new research from BrightRoll. … Read the whole story
Magazine publishers are reporting spikes in digital subscriptions and single-copy sales of digital editions since the launch of the Newsstand feature in Apple's iOS … Read the whole story
Women account for 65% of CPG "Likes," while they make up 55% of the U.S. Facebook population overall and account for 57% of all … Read the whole story
On Monday, Huffington Post launched its newest feature, a column about parenting called Parentlode and authored by Lisa Belkin, a longtime writer for The … Read the whole story