• search Mobile Apps, Social Sites Are Key Search Tools For Local Business by Laurie Sullivan

  Tablets and smartphones continue to influence local search and consumer buying habits, but social networks, mobile apps and daily deals have become the go-to source for finding information about nearby businesses. ...Read the whole story

• Digital Ad Execs: Trading Desks Emerge As Big Factor In 2012 Buys by Joe Mandese

  Agency trading desks are emerging as an important new factor in the digital ad trading marketplace, according to the 2012 edition of an annual survey of "digital" marketers and agencies, released this morning by ValueClick. The study found that more than two-thirds (69%) of respondents plan to utilize trading desks in this year's digital ad buys. ...Read the whole story

• Radio Stations Flock To Marketron Mobile Platform by Erik Sass

  Radio stations are eager to cash in on the rise of mobile media and advertising, judging by the popularity of the new mobile programming ad sales platform for radio launched by Marketron in October 2010. More than 1,200 radio stations have joined Marketron Mobile in the last year. ...Read the whole story

• SMBs Up Ad Budgets For Digital Media by Gavin O'Malley

  Showing power in numbers, small and medium-sized businesses continue to increase their share of digital advertising. Over the next 12 months, SMBs plan to allocate 26% of their budgets to digital and online media. ...Read the whole story

• YouTube, Justin.tv Sued For Displaying Boxing Match by Wendy Davis

  Streaming service Justin.tv and video-sharing site YouTube were sued this week by Ark Promotions for allegedly displaying a pay-per-view boxing match between Evander Holyfield and Sherman Williams. ...Read the whole story

• Smartphones Don't Outpace Feature Phone Preferences by Mark Walsh

  Smartphones are on the rise, but don't count out feature phones. That's the message of a new Yankee Group report, which finds 70% of feature phone owners don't plan to buy a smartphone as their next device. Overall, about 51% of U.S. mobile users have feature phones, while 43% own smartphones. ...Read the whole story

• Twitter Expands Ad Options In Mobile by Mark Walsh

  Twitter said Tuesday it will expand its mobile advertising options in connection with the latest updates to its iPhone and Android apps. With the upgrades, "promoted accounts" and "promoted tweets" will be added to the timeline on its mobile applications for both platforms. ...Read the whole story

• inMobi: Mobile Users Spending More Time With Devices Than With TV by Steve Smith

  A new global study of mobile media consumption from one of the world's largest mobile ad networks finds that mobile subscribers are spending more of their media time each day with handsets than with television. ...Read the whole story

• Cost Of Marketing Apps Falls In January by Steve Smith

  The cost of acquiring pyal app users plummeted to new lows in January after hitting record highs in December, reports Fiksu. ...Read the whole story

• 4As Names Kosmala SVP, Government Relations
• Legolas Teams With 6 Data Partners
• Grab Media Taps Hirshoren As SVP, Sales
• Lexus Sponsors Reduced-Ad Leap Day

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Previous Issues

• Monday, May 20, 2013
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• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
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• Friday, May 10, 2013
• Thursday, May 9, 2013
• Wednesday, May 8, 2013
• Tuesday, May 7, 2013
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