Online Media Daily Issues for March 2012

Online Media Daily - Friday, March 30, 2012
Dentsu Re-Ups Exclusivity Deal With Facebook In Japan
Godengo, Texterity Team To Create Publisher Platform
Mediasmith Lands Blurb, eMusic Accounts
Fair Labor Auditor Uncovers Major Problems In Apple's China Factory
SEO Audit Tool Highlights Flaws In Social Metrics
eBay Names Marcus President, PayPal
TV Execs: Advertisers Will Pay More For Video
Advertisers: Tailor Mobile Approaches For Smartphones, Tablets
Yahoo To Honor Do-Not-Track Headers
Government Data Initiative Utilizes Ad Industry Strategies
Men's Ware: AOL Launches Mandatory.com
Nielsen: Half Of Cell Users Have Smartphones
Nielsen: Internet Marketing Can Top Traditional Models
TubeMogul To Offer Nielsen 'GRPs' To Online Video Advertisers
Report: Google Taking On iPad With Its Own And Co-Branded Devices
Facebook A Quiet Second-Screen Giant In Social TV Space?
Running Up The Social Media Score
Online Media Daily - Thursday, March 29, 2012
DoubleClick Experiment Could 'Re-imagine' IAB Display Metrics
Nexage Adds New Reporting, Screening Tools
Uncommon Sense: The Rise Of Huxley And The Demise Of Humor
MIllennial Sets IPO Price At $13
ABC, Nielsen Team To Measure iPad Video Consumption
Marketers Benefit By Combining Pro, User-Created Video
Rokkan, Team Detroit Socialize Ford's NBC 'Escape'
Bleacher Report Enhances Content, Site
IAB Voices Concern About Regulating 'Data Brokers'
Millennial Media Prices Shares To Raise $132.6M
Angry Birds Eat The Worm - Buy Games Studio
Online Media Daily - Wednesday, March 28, 2012
Appolicious Rolls Out App Search Ad Platform
Something Massive Becomes Even More So, Acquires Circ.us, Gets Into 'Post-PC' Act
Agencies: Place Data, Tech Advances In Context
Directional Media Is Moving
HBO Go Debuts On Xbox
Imre Rebrands Social Practice 5Loom
Britannica Embraces App Strategy
RockYou Agrees To $250K Fine To Settle COPPA Charges
Mobile Ad Serving Still In Test Mode Among Publishers
Online Media Daily - Tuesday, March 27, 2012
Localized Creative Improves Click-Through Rates, Engagement
Invitation-Driven Engagement Could Lower Ad Spend
Twitter Launches Self-Serve Advertising For Small Biz
Post Exec Firings, Microsoft Considers Management, Search Direction
FTC Supports Right To Opt Out Of Data Collection By Ad Networks
Pahade Takes Initiative, Former Publicis, WPP Digital Star Succeeds Spengler
'PC Mag' Adds iPad App
AVG Builds In Do Not Track Default Into Internet Security Software
Android Users Turn To ESPN For NCAA Coverage
UK Banking Tech Firm Monitise Acquires US-Based Clairmail For $173M
Online Media Daily - Monday, March 26, 2012
PubMatic Taps Harris As First CMO
The Pinning Rules
Mobile SEO Separate From Responsive Web Design
Vitrue Adds Instagram Tab For Facebook Page
Smartphones, Tablets Drive 20% Of NCAA Traffic
PepsiCo's Singh: Brand Marketing, Interaction Via Facebook
Mobile Growth Influenced By Clicks On Paid-Search Ads
Cox Sells Political Ads For Weather Channel Site
CPMs Don't Reflect Whether Ads Are Viewable, Targeted
Facebook Accused Of Antitrust Violations
Marketers Can Capitalize On Women's Social Media Engagement
Instagram Teases Android Rollout And Ad Models
Yahoo Taps Amex's Hayes, Discovery's Liguori, IAC's McInerney For Board
Online Media Daily - Friday, March 23, 2012
Google Taps Search Benefits, Ties Display Closely To Keywords
SAI Repositions Trollbeads Ad, Marketing Strategy
Katz 360 Joins Forces With Audience Partners
Web, Apps Will Coexist In Future, Mobile Will Explode
Key Luxury Hotels Book Digital Strategy
Google Sued For 'Unquestionably Invasive' New Privacy Policy
Paying Not To Get Ads
Online Media Daily - Thursday, March 22, 2012
CBS' Local Digital Push Ups Audience, Revenue
Gyro Names Hays Search Director
Uncommon Sense: F..K Off In The Name Of Civility
Online, Offline Data Ad Platforms Emerge
Banyan Branch Launches Media-Buying Unit
Viacom Surrounds Advertisers With Cross-Platform Data Tool
Social Media Chatter Ups Live TV Stats
Microsoft's Bid To Strengthen adCenter
Two Marketers Settle 'Fake News' Cases With FTC
Mobile Media Phenom Part Deux: Angry Birds Space Launches Today
Low-Cost Smaller Tablets To Take 60% Of Worldwide Market By 2016
Online Media Daily - Wednesday, March 21, 2012
IPG: Mobile Key To Agency Growth
Tablets To Be Major Player In Mobile Games
Video Advertisers Need Agreement On Tech Standards, Guidelines
Marketer Concern: Email Hit By Problems, Inbox Rates Drop
Adobe's Project Midas Expands Predictive Marketing Tools
Google Seeks To Weigh In On MPAA-Hotfile Dispute
Saatchi & Saatchi Sydney Hire Social Strategist
ABC Expands Digital Magazine Circ Reporting
Publishers Cite Tablets As Top Tech Priority
Twitter Expands Mobile Ad Targeting
Online Media Daily - Wednesday, March 21, 2012
IPG: Mobile Key To Agency Growth
Tablets To Be Major Player In Mobile Games
Video Advertisers Need Agreement On Tech Standards, Guidelines
Marketer Concern: Email Hit By Problems, Inbox Rates Drop
Adobe's Project Midas Expands Predictive Marketing Tools
Google Seeks To Weigh In On MPAA-Hotfile Dispute
Saatchi & Saatchi Sydney Hire Social Strategist
ABC Expands Digital Magazine Circ Reporting
Publishers Cite Tablets As Top Tech Priority
Twitter Expands Mobile Ad Targeting
Online Media Daily - Tuesday, March 20, 2012
Resolution Social Launches, Optimizes Social Media Marketing
Group M, Nielsen Partner For TV, Internet Metrics
Social TV's Evolution Ushers In New Era Of Content Creation
Local Online Ad Spend To Grow 12.7% Yearly
AOL To Debut New Campaign Platform
Krush, Raptor Team For Global Sports Expansion
eCommerce Syndication Tests, Controls Repurposed Content
Teens Are Text-Crazed, 23% Own Smartphones
Jiffy Lube Franchisee Loses Bid To Dismiss Text Spam Lawsuit
Digital Changing The Intersection Of Message, Branding
Most U.K. Web Users Worry About Privacy Online