Mindshare has launched a new strategic planning and integration platform designed to help clients worldwide make quicker, more effective decisions. The GroupM media shop, … Read the whole story
In connection with the unveiling of its new iPad rival, Microsoft has begun testing new ad concepts for apps that will run on its … Read the whole story
Businesses spent $132.8 billion in the U.S. last year on local ads and about $68.4 billion -- or 46.5% -- aimed to drive telephone … Read the whole story
LinkedIn on Tuesday announced that companies can send targeted status updates to businesses widely after launching the service with a small number of brands … Read the whole story
Say goodbye to Q&A site JustAnswer, and hello to its latest iteration, Pearl.com. After eight years on the market, the site is ready to … Read the whole story
Two lawmakers are asking the Internet standards group World Wide Web Consortium to specify that online companies should stop gathering information from users with … Read the whole story
A new wave of digital TV users has arrived: video consumers 50+. A study from the Cable & Telecommunications Association for Marketing and research … Read the whole story