The launch of the iPhone 5 on Wednesday will shake up the smartphone industry and have broader implications for a host of companies from … Read the whole story
Mark Zuckerberg acknowledged disappointment with the company's stock performance since going public in May, but voiced optimism about its nascent mobile business as a … Read the whole story
Net neutrality rules will "advance broadband investment" and "ensure that wireless licensees act in the public interest," the Federal Communications Commission argues in new … Read the whole story
Different social networks lend themselves to different strategic objectives. Deciding which marketing channel is best is a tactical move. Facebook, for instance, dominates as … Read the whole story
Lyris unveiled a digital marketing platform Tuesday that resembles an enterprise resource planning system built to support online advertising, part of an effort to … Read the whole story
The widely anticipated launch of the iPhone 5 on Wednesday could help turn millions more Americans into smartphone owners. Already, 45% of U.S. adults … Read the whole story
In the world of digital media, marketers turn to company and product Web sites first when communicating with multicultural customers. The growth rate for … Read the whole story
Nike is the marketer/brand of the decade, if not the millennium. With Fuelband, it has taken yet another effortless stride from being all about … Read the whole story
Sending people to a landing page was never a good experience on the Web, and mobile has the technology and the interface to do … Read the whole story