• NBCU Restructures Sales, Naylor To Focus On Digital News Properties Including iVillage by Joe Mandese

  In a move that seems lateral at best, NBCUniversal digital sales chief Peter Naylor has been named executive vice president-sales for NBC News Digital, with responsibility for sales of nbcnews.com, msnbc.com, today.com and cnbc.com, as well as ivillage.com. Naylor, who previously was executive vice president-digital media sales for all of NBCUniversal for the past six years, is well known as a digital media industry leader, and is current chairman of the Interactive Advertising Bureau, as well as treasurer of the Online Publishers Association. ...Read the whole story

• Vindico, VivaKi Enhance Alliance, Add Interactive Units by Gavin O'Malley

  Video ad-serving and tracking firm Vindico on Friday is expected to announce an expanded partnership with Publicis Groupe's VivaKi. ...Read the whole story

• Digital Rights Group Slams Verizon's Anti-Neutrality Argument by Wendy Davis

  Verizon's claim that open Internet rules violate its free speech rights is "exactly backwards," a coalition of law professors and digital rights group Center for Democracy & Technology argue in court papers. The regulations prohibit wireline providers from engaging in unreasonable discrimination. ...Read the whole story

• InboundWriter Optimizes Search, Content Marketing by Laurie Sullivan

  InboundWriter has begun working with enterprise companies to automate the optimization process, as an onslaught of new content makes search more difficult. ...Read the whole story

• Online Content Discovery Heightens Traditional Shopping by Laurie Sullivan

  Online marketers may joke that Best Buy and other big-box retailers have become the local showroom for Amazon, Zappos and other etailers, but several studies released Thursday suggest online and offline content could help bring consumers into stores. ...Read the whole story

• Tablet Video Rockets Up, Sports Outpaces VOD by Wayne Friedman

  Tablet video continues to climb in length of viewing -- with the live viewing component a strong factor. Tablet owners spent 71% of their total tablet video viewing time watching videos 10 minutes or longer. Since the start of 2012, tablet owners have been watching 54% more long-form content. ...Read the whole story

• Cate Named Mediasmith President
• TomTom Makes Map Data Available To Developers

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Previous Issues

• Monday, May 20, 2013
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• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
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