• Essence Expands U.S. Reach, Acquires Seattle's Point Reach by Joe Mandese

  Just months after its September 2012 acquisition of San Francisco-based Black Bag Advertising, U.K. digital media shop Essence Digital has moved further up the West Coast, acquiring Seattle-based Point Reach. The deals are part of Essence's expansion into the U.S. marketplace, and its goal of becoming a significant player in the U.S. digital media services marketplace. ...Read the whole story

• Ogilvy Fraudulent Billing Case Dismissed by Steve McClellan

  The plaintiff who sued Ogilvy & Mather, its digital agency subsidiary Neo@Ogilvy and two agency executives for fraudulent billing and unlawful retaliation has agreed to dismiss the case. ...Read the whole story

• Facebook App-Installed Ads Drive CTR Uptick by Mark Walsh

  Ads that Facebook introduced allowing developers to promote applications in the mobile news feed continue to show early promise, according to Facebook ad partner AdParlor. ...Read the whole story

• Tinypass Founder Dishes On Andrew Sullivan's 'Dish' by Mark Walsh

  Andrew Sullivan's move to break away from The Daily Beast to run his blog -- The Dish -- as a stand-alone, subscription-only site caused a stir last week, raising fresh questions (and hopes) about the potential for paid content online. ...Read the whole story

• XBox NUads Pulls TV Into Digital Media Mix by Laurie Sullivan

  Microsoft released numbers Monday revealing that its NUads Xbox platform attracts 37% engagement rate. The company initially rolled out the Kinect-powered platform on the Xbox LIVE service in fall 2012, in the United States, Canada and the United Kingdom. ...Read the whole story

• Adap.tv Names Morse CFO by Gavin O'Malley

  Aided by the promise of online video advertising, Adap.tv just scored a major financial player to grow its business: Tim Morse was named its first CFO. He believes his new employer is nicely positioned to take advantage of online video's top trends. ...Read the whole story

• Universal Music Builds Initial Audience Through Online Streaming by Laurie Sullivan

  Universal Music India has signed a deal with Dhingana to promote new music for up to 15 days exclusively on the streaming music service. About 20% of its 15 million monthly active listeners worldwide make up the streaming music site's U.S. audience. ...Read the whole story

• Backpage Seeks Dismissal Of Sex-Trafficking Suit by Wendy Davis

  Online classifieds company Backpage.com is asking a federal judge in Tacoma, Wash., to dismiss a lawsuit by three teens who say they were advertised as prostitutes on the site. ...Read the whole story

• Jumptap Hires Ex-Yahoo Sales Exec by Mark Walsh

  Former Yahoo and Thrillist executive Adam Chandler has joined mobile ad network Jumptap as senior vice president for sales, overseeing brand sales and reporting to COO Frank Weishaupt. ...Read the whole story

• With 70% Price Premium, Mobile Ads Are 20% of Facebook Ad Spend Now by Steve Smith

  A Kenshoo study of campaigns running on its ad platform shows that one in five dollars spent in Facebook ads is going to mobile platforms. ...Read the whole story

• Israel's Matomy Continues U.S. Expansion, Acquires MediaWhiz
• LIN Media Rebrands Digital
• Yahoo, CBS Debut 'omg! Insider'
• Atlantic's 'Quartz' Hits 1.4 Unique Visitors

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Previous Issues

• Friday, May 17, 2013
• Thursday, May 16, 2013
• Wednesday, May 15, 2013
• Tuesday, May 14, 2013
• Monday, May 13, 2013
• Friday, May 10, 2013
• Thursday, May 9, 2013
• Wednesday, May 8, 2013
• Tuesday, May 7, 2013
• Monday, May 6, 2013
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