Just months after its September 2012 acquisition of San Francisco-based Black Bag Advertising, U.K. digital media shop Essence Digital has moved further up the … Read the whole story
The plaintiff who sued Ogilvy & Mather, its digital agency subsidiary Neo@Ogilvy and two agency executives for fraudulent billing and unlawful retaliation has agreed … Read the whole story
Ads that Facebook introduced allowing developers to promote applications in the mobile news feed continue to show early promise, according to Facebook ad partner … Read the whole story
Andrew Sullivan's move to break away from The Daily Beast to run his blog -- The Dish -- as a stand-alone, subscription-only site caused … Read the whole story
Microsoft released numbers Monday revealing that its NUads Xbox platform attracts 37% engagement rate. The company initially rolled out the Kinect-powered platform on the … Read the whole story
Aided by the promise of online video advertising, Adap.tv just scored a major financial player to grow its business: Tim Morse was named its … Read the whole story
Universal Music India has signed a deal with Dhingana to promote new music for up to 15 days exclusively on the streaming music service. … Read the whole story
Online classifieds company Backpage.com is asking a federal judge in Tacoma, Wash., to dismiss a lawsuit by three teens who say they were advertised … Read the whole story
Former Yahoo and Thrillist executive Adam Chandler has joined mobile ad network Jumptap as senior vice president for sales, overseeing brand sales and reporting … Read the whole story
A Kenshoo study of campaigns running on its ad platform shows that one in five dollars spent in Facebook ads is going to mobile … Read the whole story
Depending on the goals of an SEO campaign, that investment can be quite substantial. Leveraging free tools can devote more monies to media. Read the whole story