Monday, February 18, 2013
  • [x+1] Acquires UberTags, Expands Data, Web Services

    Digital marketing hub [x+1] has acquired UberTags, a tag management company, to expand its services as a data management provider. The technology will give marketers the means to better manage digital operations and target campaigns across multiple devices. ...Read the whole story

  • Luxe Brands Still Lag In Mobile

    More people may be shopping and browsing on mobile devices, but luxury brands have made little additional investment in mobile in the last year to capitalize on that shift. ...Read the whole story

  • FCC Chair Criticizes Muni-Broadband Restrictions

    Federal Communications Commission Chairman Julius Genachowski came out against proposed legislation that would prohibit cities from building their own broadband networks. ...Read the whole story

  • Hearst Takes Stake In Science

    As part of a larger effort by Hearst Corp. to prepare for the next digital shift, its investment arm, Hearst Ventures, has made a minority investment in tech studio Science, a quasi-incubator for promising tech start-ups. The size of the investment was not disclosed. ...Read the whole story

  • Social Interactions Affect Brand Perception

    "Hardly any companies are doing equally well on social marketing and social servicing," Jacqueline Anderson, director of social media and text analytics at J.D. Power, tells Marketing Daily. The discrepancy, she says, has a negative impact on brand perception. ...Read the whole story

    Omnichannel Loyalty Outlook For 2013

    Embrace and act on the four major trends shaping the loyalty industry -- mobile, personalization, digital data and convergence -- to make your loyalty program omnipotent and omnipresent in 2013! ...More

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