Several days after the Supreme Court ruled that Aereo infringed copyright by streaming television shows on the Internet, the rival company FilmOn announced that … Read the whole story
Intent Media, an ad server for travel companies, on Monday announced it has closed a $22.7 million round of funding led by Insight Venture … Read the whole story
By at least one measure, YouTube, Google+, LinkedIn, and Reddit are all dramatically declining in value. New research suggests that each site saw its … Read the whole story
"Nothing is more frustrating to an online shopper than clicking on an ad only to find out it's out of stock or not the … Read the whole story
Digital marketing continues to grow for TV marketers when it comes to tune-in promotion for TV shows. One major benefit is that digital tune-in … Read the whole story
Starcom has assisted with media planning and research duties in the U.S. since 2011. The U.S. review is the latest in a series of … Read the whole story
The following is a transcription of a telephone call September 26, 2014 between William J. Baer, assistant attorney general, Antitrust Division, U.S. Department of … Read the whole story
The recent 2014 World Cup marketing mania highlighted the fact that brands are constantly seeking to understand the fluid cross-channel journey of their customer. … Read the whole story