Positioning itself as a DVR for Web content, Facebook just launched Save -- a feature that allows users to save pretty much anything they … Read the whole story
A federal judge in Manhattan said on Tuesday that she's likely to hold streaming video company FilmOn X in contempt of court for continuing … Read the whole story
AudienceScience, a digital ad tech company that works directly with brands, on Tuesday updated its ad management platform to let buyers tap directly into … Read the whole story
When is native advertising a smart strategy for reaching online news readers? For advertisers, it's critical that their message be highly relevant to audiences. … Read the whole story
Clear Channel Media and Entertainment has partnered with AdsWizz, an advertising technology company, to develop a new method to insert targeted audio ads in … Read the whole story
The company reported second-quarter organic revenue growth of 5.8%. The comparable figure for the U.S. was 8.8%. The firm generated $2 billion in new … Read the whole story
AppAudience, a standalone mobile data management platform (DMP) from Human Demand, on Tuesday announced its launch partners. The news comes a little more than … Read the whole story
Brace yourself, as we enter the 2014 mid-term election cycle, for the larger impact political advertising will have on local media markets. Now that … Read the whole story
The one thing that all of our high-tech ad targeting is not paying attention to is the cumulative experience it creates for end users … Read the whole story
Now that we've covered the different kind of video metrics that are often overlooked -- from the content of the videos themselves, to the … Read the whole story