Dentsu, a Tokyo-based advertising and public relations company, on Tuesday announced it has partnered with Turn, a digital tech company with both a demand-side … Read the whole story
Specific Media on Wednesday announced it has expanded its partnership with Nielsen to include new sets of audience and segmentation data into its digital … Read the whole story
Wyndham Hotels, which suffered three separate data breaches between 2008 and 2010, is asking a federal appellate court to throw out Federal Trade Commission … Read the whole story
Facebook is developing an anonymous messaging app, but, contrary to reports, it will not simply clone secretive services like Whisper and Secret. Word of … Read the whole story
Publicis Groupe's VivaKi on Wednesday announced it is working with Publicis Health Media (PHM), the media planning and buying agency within PHCG (Publicis Healthcare … Read the whole story
Yesmail, the email marketing software arm of Yes Lifecycle Marketing, this week announced the launch of "Trigger Intelligence," a new technology that lets marketers … Read the whole story
Acxiom, a data management platform (DMP), on Wednesday announced it has partnered with Starcom Mediavest Group in Europe. SMG clients in Europe will have … Read the whole story
Google has released an update to its search app for Android and iOS that searches the phone's Gmail account for dates of bills due. … Read the whole story
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Finding a way to unleash the power of video in social can be essential to your brand's long-term success. In fact, according to Cisco, … Read the whole story
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Consumers generate an enormous amount of transaction and interaction data when they research, buy, and discuss products and services. The challenge, however, is that … Read the whole story
