"Game of Thrones" continues to be HBO's biggest hit. While the series accounted for 19% of all HBO-related online awareness between March 9-April 8, … Read the whole story
Already heavily favored to win the Democratic nomination in 2016, Hillary Clinton moved to secure her lead by officially announcing her candidacy on Sunday. … Read the whole story
First-quarter U.S. domestic national TV advertising still appears to be "disappointing," according to one analysis. National TV advertising is forecast to dip 8.6% in … Read the whole story
Our engagement with phone and tablet apps is only increasing. When we get an app we like, it becomes part of a routine. But … Read the whole story
Given the cringe-worthy risks, companies are often wary about employees speaking on their behalf on social media. LinkedIn thinks this cautious approach means missing … Read the whole story
YouTube's Ad Leaderboard took a turn in March, racking up 166.2 million minutes watched for the top 10, up 8% compared with February. Overall, … Read the whole story
WideOrbit, an ad management software firm that has been making a name for itself as a programmatic TV tech provider of late, on Monday … Read the whole story
Brian Wieser, the senior analyst at Pivotal Research, has downgraded WPP, Omnicom and Publicis to "sell' rating'" and downgraded IPG to hold. He cites … Read the whole story
Google is forming partnerships and building out apps with companies that will allow it to expand its cloud services. The latest partnership with Avere, … Read the whole story
Siding with AMC, a federal judge has dismissed a lawsuit accusing the company of violating a video privacy law by disclosing information about users … Read the whole story