Fairchild Publications Inc. has named MARY MURCKO publisher of its newly acquired Elegant Bride magazine, effective immediately. Murcko was most recently associate publisher of Fairchild's W and W Jewelry. Before joining W in October 2001, Murcko spent five years in Bangkok as publisher and general manager for Hachette Filpacchi Post Company, where she oversaw the Thai editions of Elle, Elle Decor, Cleo, and BMW magazine. Murcko also worked as beauty market manager for Self and senior advertising sales representative for New York magazine.
Crispin Porter + Bogusky announced the promotion of ANDREW KELLER to a Creative Director at the Miami office. Andrew has been with Crispin Porter + Bogusky for 5 years. He has been Associate Creative Director for the last 3 1/2 years.
IRA SUSSMAN, who has been overseeing the research efforts of the Cabletelevision Advertising Bureau on a consulting basis since May, has been named full-time vice president of research for the organization. He succeeds Jonathan Sims, who left CAB earlier this year to join Comcast Advertising Sales. Sussman will be responsible for guiding the media and marketing research efforts of CAB, including serving as the primary liaison with the cable and advertising communities on research issues and initiatives. He was previously EVP–Director of IM Futures of Initiative Media.
Starcom MediaVest Group has added five new consumer context planners (CCPs) to its agency network. The primary function of the CCP is to identify the consumer insights that drive media interaction and brand perceptions to enhance the development of communications programs. KENDRA HATCHER brings close to 10 years of account planning experience to the Coca-Cola account. Prior to MediaVest, Hatcher was the Planning Director at Global Hue, a multi-cultural agency based in Southfield, MI. BAMBI KAPP brings over 15 years of strategic planning and marketing experience to the P&G account, most recently, Kapp was VP of marketing at enews.com, a Barnes & Noble Company, where she managed all aspects of product marketing for the division. JANE LACHER is the dedicated CCP on the Kraft account. Lacher was most recently VP of Strategic Planning and Research at G Whiz, Grey Global Group’s dedicated youth and entertainment marketing agency, working on Dairy Queen and Danone. Adding to its existing planning resources, Starcom hired Leo Burnett planning expert ESTHER FRANKLIN as SVP, Director of Consumer Context Planning. Franklin’s charge will be to drive deeper and more actionable consumer insights into the media strategies of the Chicago-based clients. Also, ANGELA FERUGLIO, formerly with Starcom Australia in Melbourne, will join Starcom Asia as its first regional consumer context planner. Based in Hong Kong, Feruglio will oversee the strategic planning product and process across Asia. A regional CCP is expected to be on board Starcom Latin America by year-end.
SHAWN DENNIS was named NFL Vice President of Marketing Services. Dennis, the former Vice President and Group Head - Global Co-branding at MasterCard International, will oversee the NFL's consumer research, database marketing, ticket sales and marketing activities. She also will manage the NFL's overall brand imaging and marketing campaign, including advertising and network and partner promotions and media planning with Young & Rubicam, the League's advertising firm. Dennis joins the NFL after six years at MasterCard International.
New York Times Digital has hired MIKE ROGERS to the position of Sales Manager based in San Francisco covering the Pacific Northwest Region. He will be responsible for all The New York Times on the Web (NYTimes.com) sales in this Region stretching from Fresno, CA to Washington state. Previously, Rogers was an Associate Publisher at JupiterMedia's internet.com & EarthWeb Networks.
PointRoll has announced the hiring of three senior sales people in their new Ft. Washington, Pennsylvania offices. JEFF LYONS joins as Vice President of Sales; WILLIAM CONDON will assume the post of Sales Manager for the mid-Atlantic, South and Southeast, and DAN SHAPIRO will serve as the Mid-Atlantic, North Sales Manager. Lyons will draw upon his 15 years of sales management for major enterprise companies such as Ceridian Corporation and PowerPay.com. Condon comes to PointRoll from NetCreations in its New York, where he worked as an Account Manager, heading the pharmaceutical marketing division. Shapiro comes from Marketing 180, a southeast-PA advertising firm. Previously, he was a financial advisor for Morgan Stanley.
HAL MENTLIK has joined InfoWorld Media Group as Regional Sales Manager. His responsibilities will include the New England territory, Upper Mid West and select named accounts in the NY metro area. Mentlik joined InfoWorld from CMP Media where he most recently held the title of Account Director on VARBusiness Magazine.
Headpedal Inc. , a developer of interactive software for online sales, marketing and customer service, has appointed JEAN DAVENPORT as Vice President of Sales. Davenport will be responsible for launching the Telesales effort for the new entry-level product, Headlight, in addition to driving the sales and business development effort. Davenport comes to Headpedal with more than 15 years of experience as a Senior Sales and Marketing VP in companies such as Xerox and Memorex, as well as Start-ups including Data Switch (now Inrange), Xinex Networks and Cruel World (sold to Spenser Stuart).
HARLAN EVANS joined the Beacon Journal on July 7 as national advertising manager. He was the national advertising manager at the New Haven Register in New Haven, Conn., a group of 12 newspapers. Before that, he was national advertising manager at E.W. Scripps Co. in Cincinnati, Ohio. He has experience negotiating multi-million dollar contracts in key national advertising categories and has managed sales at other newspapers in Maryland, New York and California.
Industry expert JOHN GLASCOTT has joined 360 Youth, the media and youth marketing division of Alloy, as executive vice president of sales. Glascott will oversee 360 Youth’s national sales efforts and utilize the assets and experience of the largest and strongest college and teen marketing network to provide sales and marketing solutions to Fortune 500 companies who seek to reach the more than 60 million boys and girls in the United States between the ages of 10 and 24. Prior to joining the Alloy team, Glascott served as the East region vice president for Yahoo!
KATHLEEN SAMUELSON has joined Continuity Publishing, producer of New Age Retailer, as its Publisher/CEO. New Age Retailer is a 17-year-old trade magazine serving more than 10,000 retailers who sell products for spiritual living.