Tuesday, March 23, 2004
McCann Worldgroup created two worldwide positions reflecting its expanded relationship globally with Microsoft across multiple marketing communications areas. MICHAEL MCLAREN (left) has been named to the newly created McCann Worldgroup position of executive vice president and director of global accounts on the worldwide Microsoft business. He previously served as executive vice president-director of client services, with additional responsibilities as the worldwide advertising account director on Microsoft. CASEY JONES (right) will join the agency in the newly created post of executive vice president and global strategy director on the worldwide Microsoft account. Lastly, HARRY CORSHAM was promoted to executive vice president and worldwide account director on Microsoft in McCann-Erickson San Francisco. Corsham succeeds McLaren in that worldwide advertising account role.
The Radio Advertising Bureau (RAB) has announced three executive promotions within its services division: CHRISTA MALLICK DAHLANDER rises to senior vice president, member communications from vice president; MARK LEVY elevates to vice president and general sales manager of educational services from director; and JOHN POTTER advances to vice president educational services and director of the RAB Radio Training Academy from director. Dahlander, who joined the RAB for the second time in 1999, is responsible for all ongoing member communications. Levy leads the RAB’s non-dues-revenue-generating effort, primarily through the Radio Training Academy and the RAB’s Professional Certification Programs. Potter, who joined the RAB last spring, spearheads enhancements to the content and quality of the Radio Training Academy program.
Arbitron Inc. has promoted JIM TOBOLSKI to vice president of sales for Advertiser Agency Services. Tobolski will be responsible for the growth of Arbitron's Advertiser Agency Services core business. As Arbitron's Advertiser Agency Services senior sales manager for the past two years, Tobolski was responsible for branding and expanding Arbitron data and software services in the Northeast and Midwest regions.
CNET Networks, Inc. announced that CANDICE (CANDY) MEYERS has been appointed senior vice president of CNET.com. In her new position, Meyers is responsible for the content and user experience on CNET.com. Most recently, she served as senior vice president of editorial development, where she oversaw the expansion of several key content areas, including the launch of CNET Digital Living feature last fall.
Technology Review, Inc. has promoted MARTHA CONNORS to executive vice president and chief operating officer. In this role, Connors will be responsible for all operations of the media company. Connors will also oversee all consumer marketing activity for Technology Review magazine and manage TechnologyReview.com. Connors has been with the company since 1995.
BBDO New York announced that NANCY HILL and ANNE DEVEREUX will be taking on additional responsibilities, along with their current roles as executive vice presidents and managing directors of the New York office. Hill will oversee business development and be responsible for generating revenue growth and developing new revenue streams for the agency. This is in addition to her current position as a managing director on the agency’s AOL and PeopleSoft accounts. Devereux will take on the role of chief integration officer, responsible for directing BBDO’s integrated marketing communication efforts.
ERICA WREN has been promoted to communications manager at Universal McCann, where most recently she served as marketing associate. Before joining Universal McCann in Oct. 2002, Wren worked at Rachel Litner Associates, a boutique public relations firm, as account manager for clients such as Cuisinart, The Housewares Charity Foundation and Orix Financial Services.
RICK SAMETZ has joined Interep as vice president, director of marketing, based in Chicago. He was previously director of promotions for Marvel Entertainment. In his new position, he will work with advertisers on developing radio-based solutions that address their marketing needs.
JAMES O'HARA has been appointed senior vice president and chief financial officer for the VNU Media Measurement and Information Group. O'Hara has also become a member of the MMI Group's management board. For the past four years, O'Hara had been senior vice president and CFO for Nielsen Media Research, which is part of the VNU MMI Group. O'Hara first joined VNU in 1998 as chief financial officer for VNU Marketing Information where he had overall financial responsibilities for multiple business units, including entertainment, media, healthcare and precision marketing.
NCC, a spot cable rep firm, has tapped NOELI SANCHEZ to head its new Miami office as director of sales, multicultural & emerging markets. She will be joined by KIM FABIAN, who has been promoted from account executive to regional account manager, multicultural sales & emerging markets. Additionally, ROBERT GETZ has joined NCC as regional account manager, multicultural sales & emerging markets, in the Dallas office.
KARA WALSH has been promoted to vice president, Village Voice Online, and will oversee the online content, development, web operations, and business management functions. Walsh previously served as director of marketing and business development for Village Voice Media. Additionally, Robert Klein has been promoted to vice president, integrated sales. Formerly director of strategic partnerships for Village Voice Media, Klein will continue to work with the national sales team to create multi-platform partnerships and online programs across Village Voice Media properties.
Fastclick.com, Inc. named KURT A. JOHNSON as chief executive officer. He succeeds DAVE GROSS, Fastclick’s co-founder, who will take on the role of president and chief operating officer. Also at the company, JAMES AVIANI was named chief technology officer. Aviani will be responsible for the supervision of the company's future technology direction, the execution of product development initiatives, and the ongoing expansion of Fastclick’s products and services.
Ripple Effects Interactive announced that DAVID TRAINOR NAMIR has joined its Philadelphia office as an account supervisor. Namir, who was most recently director of marketing and communications at the Greater Philadelphia Cultural Alliance, lead the organization through a rebranding campaign that covered all areas of marketing communications.
TRACEY MARSHAK has been hired as an account executive for PIC-TV's New York office. Marshak will be responsible for promoting the use of PIC-TV services through agencies and advertisers in the eastern region. Prior to joining PIC-TV, Marshak worked as a buyer for five years at Outdoor Services, a planning and buying company specializing in outdoor advertising. Before that time she served as a media planner for McCann-Erickson.
Midwest Living magazine has named LISA MONAGO to the position of advertising director. Monago was previously with Better Homes and Gardens Special Interest Publications. While there, she served as the advertising director for three years and as the Midwest manager for four. Prior to that, Monago was the national sales development manager for House Beautiful and the New York manager for Traditional Home.
NewsStand, Inc. announced that BRADLEY DINKMEYER has joined the company as director of newspaper sales for North America. Since 1986, Dinkmeyer has served in a variety of strategic sales and marketing positions with Dow Jones & Co. Inc. and The Union-Tribune Publishing Company, of San Diego, Calif.
Staffing professionals Allegheny Associates has hired DIANA WOOD as director of advertising and marketing. Formerly of Forum Personnel, Wood will head up the division specializing in all disciplines of advertising and marketing.
TRAVIS F. SMITH, current editor of Variety.com, is leaving the Hollywood trade paper to become a partner at Hop Studios, a Web design and Internet consulting firm that specializes in Web development and branding for mid-sized businesses. His previous stints include the Los Angeles Times website and the dotcom startup, Pressflex.
Malchow Schlackman Hoppey & Cooper, Inc., a political persuasion mail firm, has named MICHAEL BASSIK as vice president of their newly formed online political advertising department. Bassik will oversee the firm's online strategic media placement and creative development services. Prior to joining MSHC, he oversaw political advertising strategy at America Online.
