Tuesday, May 25, 2004

    Beyond Interactive, MediaCom's digital marketing communications company, has added JONATHAN W. RAGALS as senior vice president, group account director in the New York City office. Ragals will primarily be responsible for managing all activities for Beyond Interactive's clients, including Cendant, DoubleClick and 3M. Prior to joining the agency, Ragals was VP, account management at webloyalty.com.


    Forbes.com announced that CHARLES YARDLEY has joined the company as regional sales manager for Europe, the Middle East, and Africa (EMEA), based in London. Yardley joins Forbes.com from the Financial Times Business, where he worked in international sales across retail magazines, events and online divisions.


    ALLISON WHITE has been named vice president of business development for PARADE magazine. As part of the senior management team, White is responsible for developing competitive and long-term business strategies. She also oversees the daily functions of PARADE's research and sales support departments. White joined the magazine in 2002 as manager/planning and development.


    NICK S. CYPRUS has been hired by Interpublic Group of Cos. as vice president, controller and chief accounting officer. He replaces DICK SNEEDER, who became controller at Interpublic's McCann-Erickson WorldGroup in March. Cyprus had been vice president and controller of AT&T;, where he also led the telecom's Sarbanes-Oxley implementation, financial systems oversight, and cost-reduction initiatives. He has also been assistant corporate controller and chief accountant at AT&T;, and before that served nine years at AT&T; Capital Corp.


    Forbes has hired FRANK THOM as group advertising director West. Thom will be responsible for managing all sales efforts in the western region, with an emphasis on the technology category and the automotive sector in Los Angeles. Most recently, Thom managed the West Coast sales team for U.S. News & World Report.


    Nielsen Entertainment, a provider of entertainment information, has named KAYE POPOFSKY KRAMER to the position of vice president, online research for Nielsen NRG. In this role, Popofsky will oversee the growth of NRG’s online research competency, focusing on existing interactive products and services, as well as the development of new ones.


    Scripps Networks has promoted two executives in the company’s online division: JIM SEXTON has been appointed vice president of HGTV.com, while TRACI TOPHAM has been upped to vice president of interactive ad sales marketing. Sexton is a 5-year veteran of Scripps Networks who previously served as the online director for HGTV.com and DIYnetwork.com. Topham joined Scripps Networks from Knoxville-based Davis Newman Payne in 1998 as new media marketing director, and next was promoted to director of ad sales marketing interactive before accepting her new title of vice president.


    MediaCom U.S. has promoted ALAN ROVITZKY to senior vice president, associate director of strategic insights group from vice president, associate director of strategic insights group. In his new position, he will focus on minute-by-minute TV ratings, data fusion, multimedia optimizers, and other new media research methodologies, techniques, and media analysis systems.


    Meredith Corporation announced that TOM HARTY will join the Meredith Magazine Group. In his new role, Harty will oversee the Meredith Magazine Group’s direct response and travel advertising departments, as well as its strategic planning, magazine development and market research functions. Harty will concentrate on developing business and marketing strategies to help Meredith enhance its leadership position in the magazine marketplace. Most recently, he was senior vice president, general manager for The Golf Digest Companies, a division of Advance Magazines. Also at Meredith, DAVID BALL has rejoined the company as group consumer marketing director. In his new role, Ball will be responsible for Meredith’s circulation efforts for Country Home, Traditional Home and Successful Farming magazines; all online consumer marketing circulation activities; and circulation development for outside partner custom magazines that Meredith publishes, such as the DIRECTV program guide. Most recently, he was vice president, marketing for DTN in Omaha, where he oversaw all lead generation and trade marketing for the news/weather/marketing subscription service. Lastly, American Baby magazine, published by Meredith Corporation, has promoted AHU TERZI to eastern manager. Terzi was formerly New York manager. Terzi will also retain her current responsibilities as advertising director for American Baby’s Hispanic publications, comprising American Baby’s Espera, Primeros 12 Meses, and Healthy Kids en Español.


    DINA BLOCH has joined Nationalgeographic.com as manager of eastern advertising sales. She will be responsible for growing the online advertising business throughout the region and building stronger relationships with advertising agencies and clients. Bloch comes to Nationalgeographic.com from Lycos, where she was a senior account manager based in New York.


    Mobliss, Inc., a developer and distributor of mobile media, marketing and entertainment content, has appointed JARED NIEUWENHUIS as director, marketing communications. Most recently, Nieuwenhuis was director of marketing at FastChannel Network.


    Maven Networks has announced TONIE HANSEN as its new director of marketing. Hansen will oversee the development and execution of all marketing programs and PR, including Maven's Branded Entertainment Road Show for marketers and agencies. Previously, Hansen was the director of marketing for Mailblocks, and Excite@Home's media division.


    NarrowCast Group, LLC, a company that publishes IT Business Edge technology reports, announced that KEN STOUT has joined the company as vice president of sales. Stout assumes responsibility for IT Business Edge's worldwide advertising revenue generation activities, including sales strategies and organization management. Before joining NarrowCast Group, he was the vice president of advertising sales and operations at GameSpy Industries.


    EarthQuake Media, New York, announced that SEAN SIMON has joined the agency as senior vice president, new business development. Most recently, Simon was senior sales executive for Yahoo!, where he developed online marketing solutions for advertisers and agencies. In this role, he managed a prime list of accounts in categories including technology, entertainment, telecommunications, consumer packaged goods, finance, education, and automotive.


    Entrepreneur Media Inc. has named ANGELA MUETERS-LEWIS as Northwest ad director in the San Francisco office. Mueters-Lewis replaces JON SCHWARTZ, who has been promoted to Eastern ad director and will work out of the New York office. Mueters-Lewis joins Entrepreneur from CMP Media where she was the account director for CRN, a newsweekly for the IT/solution provider channel for the past five and a half years. Prior to Entrepreneur, Schwartz spent eight years at Ziff-Davis Publishing Company where he last served as West Coast advertising director.


    LOUIS M. OCCHICONE has been promoted to senior vice president of operations at CABLEready, the international program distribution and development company. In his new position, Occhicone will be responsible for overseeing the company's growing sales services staff, including management of all contracts, creation of sales materials and coordination of CABLEready's convention activities.


    Sales promotion agency Einson Freeman, Inc. announced the addition of TRACY LANZA as director of client services and TRUDY CHIAVELLI as traffic manager. Lanza joins Einson from agency Powerpact LLC where as a strategist, she oversaw projects for clients such as Mattel, Lifetime Television, Court TV, and Breathe Right. Chiavelli joins Einson from DVC Worldwide, where she served as traffic manager.


    Paul Schultz Advertising (PSA) has named CHRIS BECKER as vice-president, director of client services. Becker joins PSA from Young & Rubicam (New York and Los Angeles offices) where he was senior vice president. He served as worldwide account director for Mattel Boys Entertainment division where he directed its global integrated communications and established global agency resources by opening regional offices in Europe, Latin America and Asian-Pacific.