Tuesday, August 18, 2015
- 360i
Christopher Kief joined 360i as head of technology, reporting to Pierre Lipton, chief creative officer. Kief will oversee the agency's technology department and build out the 360i Innovation Lab that explores and invents new technology and media solutions for the agency and its clients. He joins 360i from Saatchi & Saatchi NY, where he most recently served as chief technology officer, working with clients such as P&G, General Mills and Walmart. Prior to that, Kief oversaw technical strategy and execution for TBWA\Worldwide, where he also led the agency's product development unit. "We're tremendously excited about Chris' arrival," said Lipton. "He shares our vision of bringing together diverse skills and technology upstream, to elevate what's creatively possible and drive better ways of doing business. His expertise, creative vision and innate curiosity are perfectly suited for 360i." - Gyro London
Gyro London hired Jake Dyer as head of strategy and media. Dyer will work alongside Kate Howe, managing director and David Harris, executive creative director of the London office. "With his track record, created in some of London's leading digital agencies -- including Agency.com, LBi and WeAreExperience -- Jake will be a key part of our growth plans over the next few years," said Howe. Added Christoph Becker, CEO and chief creative officer of Gyro: "Jake has a long history of strategic excellence. Digital is in his DNA and he deeply understands today's evolving media touchpoints." - Doner
Doner hired Marcus Collins as senior vice president, executive director of social engagement. Collins will lead the agency's social practice and report to Liz Boone, executive vice president, chief marketing officer, Doner. Most recently, Collins was executive director of social engagement at Translation in New York. While there, he developed and led the social engagement practice for the agency. Prior to that, Collins ran the Microsoft, GORE-TEX and Colgate Palmolive accounts at Big Fuel Communications. "We're thrilled to attract such a high-caliber talent like Marcus," said Boone. "With his experience and leadership, we'll better position our agency and our clients to live comfortably at the convergence of brands, media and culture, while furthering the development of our social practice and understanding of the art of social engagement." Added David DeMuth co-CEO and president of Doner: "Marcus is a true thought leader, whose works has redefined the way we think about social engagement, by combining astute cultural thinking with rigorous academic insights. His ability to deliver social thought leadership and ideation in ways that move people to take action will further elevate our clients' brands while helping them to achieve return on marketing investment." - FCB West
FCB West added five to its creative department. Chris Parson joined the agency as copywriter. Previously, he worked on Target account at 72andSunny, along with Kardashian Kollection, Sears and Roberto Cavalli. Ursula Tran was named creative manager and previously worked at EVB, AKQA and Goodby, Silverstein & Partners. Art director Drew Meiser and copywriter Frank Fusco, previously of Goodby, Silverstein & Partners, joined FCB West from Edelman Digital, where they won Gold and Silver Cannes Lions for the "Adobe Murder Mystery" campaign. The duo also worked on brands like Cisco, Frito-Lay and Comcast. Kelly McCullough, a creative director who worked with FCB West chief creative officer Karin Onsager-Birch on the Kayak.com account when they both worked at Goodby, Silverstein & Partners, has been freelancing at FCB West since May and will start full-time in September. She most recently worked at Arnold in Boston on the Jack Daniel's, Carnival and Progressive accounts. "Chris, Ursula, Drew, Frank and Kelly grew up with the same high creative standards I was raised with and all bring energy to the work that we are anxious to employ," said Onsager-Birch. "But more than that, they look at things through a digital filter. They're savvy about popular culture and bring inventive social thinking that will make our work eminently more sharable." - Mistress
Mistress hired Lixaida Lorenzo as creative director, reporting to agency founding creative partners Damien Eley and Scott Harris. Most recently a creative director and copywriter with JWT San Juan, Puerto Rico, Lorenzo led the agency's creative team and spent 14 years at the agency, working on brands like Ford, Unilever, Kraft, Nestle, Pepsi, Gatorade, Walgreens, AT&T, Diageo, Cadbury and Heineken. "Lixaida brings world-class creativity and leadership to Mistress," said Harris. "She's been awarded in categories from banking to beverages, and her attitude is as fresh as her work so she's a huge asset to the agency and our clients." - SundanceTV
SundanceTV named Denielle Webb as vice president of public relations and marketing, overseeing the network's publicity, talent relations, special events and marketing initiatives. - DigitasLBi
DigitasLBi tapped Lauren Bloom Clifford as vice president, group director and head of Digitas Studios for Boston and Detroit. - Leapfrog
Leapfrog named Matt Kelley as senior vice president, consumer journey. - WONGDOODY Seattle
WONGDOODY Seattle added Stacy McCann as senior director of integrated production. - Giant Spoon
Giant Spoon hired Veronica Brothwell as senior strategist. She will drive strategy and idea generation for the STX Entertainment account, along with other client projects, and be based out of the agency's LA office. - Frequency540
Frequency540 hired Melissa Healy as creative director. - Spike TV
Spike TV named Lauren Ruggiero as senior director of scripted development. - Crown Media Family Networks
Crown Media Family Networks named Brenda Lowry as vice president of network program publicity. - Univision Communications
Univision Communications named Laraine (Rainey) Mancini as senior vice president, finance - head of investor relations. - TELEMUNDO
TELEMUNDO named Lee Flaster as senior vice president, business operations & growth strategy. - NBCUniversal's Hispanic Enterprises and Content
NBCUniversal’s Hispanic Enterprises and Content promoted Lleni Sandoval to vice president, human resources, Hispanic enterprises and content. - Allen & Gerritsen
Allen & Gerritsen hired Jennifer Putnam as chief creative officer. - Learfield Sports
Learfield Sports hired Ed Berry as vice president, digital sales, based in Chicago. - Comilion
Comilion hired James Nyfeler as vice president of sales. - Yahoo Finance
Melody Hahm joins Yahoo Finance as a writer/reporter from CNBC's "Squawk Box," where she was a segment producer and social media editor. - Melton Littlepage
Schoology hired Melton Littlepage as chief marketing officer. - Quantifind
Quantifind hired Joshua Reynolds as head of marketing and Jens Tellefsen as head of product. - Greencard
Greencard pictures added Bryan Reisberg to its roster of filmmakers. - Nathan Love
Nathan Love added Jeff Wolfe as executive producer. - ThinkVine
ThinkVine named Matt Nitzberg as chief growth officer. - Crossmedia
Crossmedia hired Aaron Lewis as chief financial officer. - Boingo Media
Greg Fawcett joined Boingo Media as director of strategic partnerships. - MetroFocus
Dave Brown was named executive producer of MetroFocus. - YouAppi
Javier Plana joined YouAppi in London as director of business development and Yael Khan joins the Berlin office as head of business development.
- Narrative
Narrative named Nathan Phillips as chief creative officer. - WealthEngine
WealthEngine hired Rob Hines as chief revenue officer. - Zillow
Jeremy Wacksman was promoted to chief marketing officer at Zillow. - Tremor Video
Tremor Video hired John Rego as chief financial officer. - MPC Los Angeles
MPC Los Angeles hired Steward Burris as head of animation, Zach Tucker as VFX supervisor, George Saavedra as rigging lead, Brian Broussard as texture and look development supervisor and Matthew Maude as head of lighting. In addition, Charles Trippe was promoted to head of FX. - Umbel
Lisa Pearson was named chief marketing officer at Umbel. - NATPE//Content First
JP Bommel was named managing director and chief operating officer of NATPE//Content First. - 4INFO
4INFO tapped Ken Mallon as chief product officer. - Performics
Performics hired Joe Reinstein as executive vice president of integrated services. - Ruby's Naturals
Carl Gerlach was named CEO at Ruby's Naturals. - The Odyssey
Lisa Shalett was named chief marketing officer of The Odyssey. - Generator Media + Analytics
Joyce Tse joined Generator Media + Analytics as a senior communications strategy planner; Rachel Berg as a communications strategy director and Jonathan Pena as digital ad operations assistant.
