Real-Time Daily Issues for March 2013
Real-Time Daily - Friday, March 29, 2013
Brace Yourself, New Mobile Is Coming
Answering Wanamaker's Question: How To Make All Ad Dollars Work
OpenX Gears Up For International Growth With New VP Of Marketing
Five Lessons Search Can Teach Display
Magnetic Taps Feuer From AppNexus
The Battlefield Of Programmatic vs. Creativity
FBX News Feed Integration Could Increase RTB Interest
YouTube Lets Gamers Live Stream Video
Kickdynamic Lets Marketers Change Messages Already in the Inbox
Real-Time Daily - Thursday, March 28, 2013
Six Ways To Understand Programmatic Markets
Hyberbabble Of The Day
DoubleClick Tools Down For Most Of Thursday, Ad Serving Unaffected
Programmatic Buying Meets Attributed Metrics: A Match Made With Big Data
Google Draws Line On "Sponsored Content"
Real-Time Daily - Wednesday, March 27, 2013
Does The Data Scare You?
Hashtags Useful To Follow Interests, Brands
IgnitionOne: Programmatic Display Spend Up 55% YOY
Velti Rolls Out Mobile Ad Network
Real-Time Offline With WideOrbit
Turn's Flextag Features "Point And Click" DDM
GroupM: Internet Ad Spend Breaks Into 12 Figures
HookLogic Brings RTB To Retail Search Advertising
Real-Time Daily - Tuesday, March 26, 2013
Now RTB Also Stands For Radio Time Bidding
Forbes, Premium Publishing And Programmatic
Programmatic Buying Meets Attributed Metrics: A Match Made With Big Data
Facebook Tests FBX Ads In News Feed
Facebook Sources Outside Data To Target Ads
Facebook To Serve Retargeted Ads In News Feed
Real-Time Daily - Monday, March 25, 2013
Step Away From The VCR: Moving Into The Next Generation Of Mobile Advertising
Australian Publishers Preparing To Launch RTB Exchange
Adding To The "Real-Time Marketing" Snowball
Hyperbabble Of The Day
Tibco Acquires Maporama
Smartclip Launches SmartX Platform For Video
More To The "B" Than Bidding and Buying
Initial 2013 Broadcast Spending Reflects Tough Comps With 2012, Digital Continues To Expand Share Of Agency Budgets
Pitting RTB Against Traditional Display
Real-Time Daily - Friday, March 22, 2013
RTB Month In Review: February 2013
RTB Opens Doors For "Lean" Marketing
Developing A Real-time Strategy In The Age Of Twitter
WeatherFX Creates Two New VP Positions
The Traps of RTB
Native + Content: A Powerful Advertising Combination
Ex-Centurion Holdings CFO Joins 24/7 Media
Martini Media's Brand Wins ARF "Great Mind" Award
Kontera: For Ads, The Big Reveal Is A Big Mistake
Real-Time Daily - Thursday, March 21, 2013
Why Doesn't The Advertising Business Care About Insider Trading?
The Darker Side Of Viewability
Mobile Tracking Time Ramps Up Brand Marketing
Rich Media, Rising Stars, And RTB
Botnet Cost Ad Industry $6.2 Million
Quantcast Adds App Measurement
Developing A Real-time Strategy In The Age Of Twitter
Real-Time Daily - Wednesday, March 20, 2013
Real-Time With De Telegraaf's van der Meij
TubeMogul Expands In France, Integrates With StickyXchange
Booyah Implementing In-House RTB Trading Desk
Weborama Disappointed With 2012 Revenue
AdzCentral Raises $3.2M In Series A Funding
Google Drive Realtime API Launches
Defining What Could Define The Future: Programmatic Advertising
Real-Time Marketing Now A "Brand Imperative"
Does Real-Time Marketing Mean Decreased Quality In Favor Of Relevance?
Real-Time Daily - Tuesday, March 19, 2013
RTB Altering Agency Culture
Mobile Tracking Time Ramps Up Brand Marketing
Botnet Cost Ad Industry $6.2 Million
Why Doesn't The Advertising Business Care About Insider Trading?
Rich Media, Rising Stars, And RTB
Pineapple Express: If You Care About The Display Ad Market, Take A Hit Of This
Real-Time Daily - Monday, March 18, 2013
With Great Power Comes Great Responsibility
RTB And Mobile? Not Just Yet
[x+1] Origin Integrated With Google's DoubleClick Bid Manager
Online Primetime
Ad Content Still Matters With RTB
Why Did Brands Embrace RTB?
Buyers Giddy Over Facebook Exchange
Analyst: Publishers Should Fear RTB
What Happens When Browsers Dictate Privacy Conversations?
On Real-Time Marketing
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