It's ironic that a real-time blog would be blogging about the month of February when April is only about a week away, but February's data is still very relevant today. … Read the whole story
Brands are unquestionably shifting to "real-time" marketing. For some, this means accelerating from "brand as publisher" to "brand as newsroom." The word "newsroom" conveys … Read the whole story
Two of the biggest trends in the industry today are content marketing and native advertising. Native advertising features content-based ads that blend seamlessly into … Read the whole story
While it's hard to definitely say which strategy works better, new data from Kontera -- which tracks some 400 million real-time content views and … Read the whole story