Axiata Group Berhad, a large telco company from Asia, has teamed with U.S.-based digital ad firm Adknowledge to get into the ad tech business. Telcos have found themselves attached to … Read the whole story
In a letter to Yahoo employees, CEO Marissa Mayer named Prashant Fuloria to oversee all ad products for the company, and combine offerings from … Read the whole story
Ad company Turn said today that it will suspend its controversial practice of re-creating cookies that users have deleted, pending further review. "We have … Read the whole story
Sarah Kramer is promoted to chief operating officer. Melissa Shapiro, formerly EVP, group director, investment, is promoted to president, investment. She replaces Christine Merrifield, … Read the whole story
Is "remnant" a good thing or a bad thing? How could the same word to describe undesirable ad inventory be interpreted both ways simultaneously? … Read the whole story
That's according to a new Havas Worldwide study that reports that one in three adults say technology is destroying family life and half believe … Read the whole story
Social is all the rage -- and constantly being predicted as seeing off dinosaur media such as television and radio. The trouble is that … Read the whole story
Microsoft Bing predicts there is a 51.5% chance the Patriots will take the Seattle Seahawks on Feb. 1. Now the search engine will get … Read the whole story
When Kinko's started in 1990, the idea of a social media network like Twitter would have been pure sci-fi. And there are some skeptics … Read the whole story
PASADENA, CALIF. -- Pushing forward efforts to include as much nontraditional TV viewership as possible, NBC says it will now release daily digital video … Read the whole story