RTBlog
There's a lot of chatter about cross-device and cross-screen measurement. Lots of parties are working on it, including Lotame. Read the whole story
New research from U.K. research firm MTM and commissioned by Ooyala shows that programmatic trading is poised to become ubiquitous for premium video across … Read the whole story
Ibotta, a mobile shopping app that helps retailers increase incremental sales and acquire new customers, on Wednesday said it's partnering with data provider LiveRamp … Read the whole story
Content discovery engine Outbrain on Tuesday announced that it has closed a new $45 million funding round. Read the whole story
"Regular viewers" of original digital video programming have grown to 63 million in 2016 from 45 million over the past three years, according to … Read the whole story
