Adblock Plus is looking for candidates to run an independent board. It's holding a meetup in New York on Dec. 6 to discuss the board's function and vet candidates. Read the whole story
Teads, a provider of outstream video advertising, said it saw a 200% increase in programmatic revenue between Q1 and Q3 of this year on … Read the whole story
SintecMedia, a provider of TV ad management software for media companies, acquired ad-tech firm Operative Media for almost $200 million. The acquisition combines TV … Read the whole story
Programmatic media firm Goodway Group projected that programmatic display ad pricing will increase by 15% to 20% by 2018. The prediction was part of … Read the whole story
Commerce Signals, a company that aggregates insights from transaction data, announced today the release of databridge, a secure platform giving publishers, advertisers and agencies … Read the whole story
The IAB Technology Laboratory released for public comment an update to the Mobile Rich Media Ad Interface Definition (MRAID). The revised MRAID 3.0 offers … Read the whole story
Advertiser spend on consumer data onboarding is expected to grow in the U.S. from $250 million in 2016 to $1 billion in 2020, according … Read the whole story
Accurate attribution would enable a marketer to get the correctly measured sequencing of consumer-initiated events that influenced that consumer's behavior. It is not an … Read the whole story