Search & Performance Marketing Daily Editions for May 2014
Search & Performance Marketing Daily - Friday, May 30, 2014
Revelens Makes Online Video Interactive, Monetizes Bookmarks
Google Launches Online Forum For Takedown Of Search Engine Requests
The Underappreciated, Unrecognized Value Of Non-Brand Search Campaigns
U.S. Ad Market Forecast To Spike 6.2% In 2014
Google's Universal Analytics Could Pose Problems For Client CRM Tracking
Ad Wake-up Call: Half Of Adults Surveyed Use 4+ Social Networks
Robotic Click Fraud Signals Bright Future For Natives
'Integrated' Campaigns Fall Short
Marketers: Time To Go 'Over The Top' With Video?
Propel Marketing Expands Digital Services, Dives Deeper Into Mobile
Mag Bag: Conde Nast Circulates Native Ad Guidelines
Google Remains Mostly Male & White
Boost Mobile Launches 'Spokesbattle'
Microsoft Retired Ballmer Buys L.A. Clippers For $2 Billion
Defining Earned Media Specialist
How To Do A Barrel Roll
Consider 47% CTR Lift From Search Refinements
Search & Performance Marketing Daily - Thursday, May 29, 2014
'NYT' Leaked Innovation Report Points To Search Marketing, Social, Data Silo Challenges
PCH Launches Mobile Ad Optimization Service
The Underappreciated, Unrecognized Value Of Non-Brand Search Campaigns
Meeker Report Spotlights Mobile Growth
Wrestling WIth The Native Advertising Debate
DigitasLBi Provides SocialFlow Ad Tech To Enhance Paid, Owned, Earned Media
FIFA Can Forget Protecting Against Guerrillas - Brands Are Fighting For Share Of The Second-Screeners
IDC Lowers Tablet Forecast Amid Phablet Gains
CEOs Pushing Marketing For Measurements
InMobi Partners With Rubicon To Launch Mobile Native Ad Exchange
Yahoo's YouTube Competitor Should Draw Cheers From Marketers
Cross-Media Campaigns Register Slight Uptick Over Indie Efforts
Google Remains Mostly Male & White
Using Behavior To Detect Fraud
GM Contemplated Google Self-Driving Cars
Search & Performance Marketing Daily - Wednesday, May 28, 2014
Apple Buys Beats Electronics For $3 Billion
Brands To Consumers - Can You Trust Me Now?
Google's Self-Driving Car - And Marketing Execs Who Will Or Won't Buy One
Magnetic Acquires Retargeting Startup Cognitive Match
Google Settles Portion Of Lawsuit About Gmail Ads
Verve Mobile Launches White-Label Mobile Offers
Facebook Apps Top April Downloads
Google's Nest Testing Home-Security Market
How Google Tag Manager Can Save Your Tracking
Facebook Less Appealing Now To SMEs, Time To Search Instead?
What I Learned (And Thought About ) At The Recent Joint Video/Mobile IAB Meeting
Mobile Scanning & Shoppers Looking for Value
Predictive Analytics Remains Huge Challenge
Brinkworth Leads Ensighten's Asia-Pacific Team
Paid Search, Display Outsourced; Analytics, Social Media In-House
Tips To Better Understand The Psychology Of Search Engine Marketing
Creating Content Tips From AMAs
Electronics Industry Increases Online Advertising Investments
Search & Performance Marketing Daily - Tuesday, May 27, 2014
Where Travelers Click Through Summer Vacations
Omnicom, Twitter Sign $230M Multi-Year Agreement
Will The FCC's Revised Net Neutrality Proposal Kill The Online Ad Industry?
Twitter Strikes Billboard Deal For Real-Time Music Stats
Brinkworth Leads Ensighten's Asia-Pacific Team
Updated: ARF Continues Board Expansion: Adds comScore's Abraham, mcgarrybowen's Cooke
Paid Search, Display Outsourced; Analytics, Social Media In-House
Human Demand Boosts Mobile Game, Acquires DMP eDealya
Google's Nest Testing Home-Security Market
Game Play On Mobile Devices Enjoys Upswing
Facebook Less Appealing Now To SMEs, Time To Search Instead?
Business Technologies And Tools For Agency Growth
How Google Tag Manager Can Save Your Tracking
How Marketing And Web Evolution Lessons Can Help Providers Serve Customers
Stop Playing With That Remote! Mobile Ads That Change Your Channel
When Is An Ad An Ad? Only Time Will Tell
Search & Performance Marketing Daily - Friday, May 23, 2014
Google Developing Products With Advanced Vision Capabilities
Will The FCC's Revised Net Neutrality Proposal Kill The Online Ad Industry?
Of Course, Google Wants Twitch: It Has Big Share Of Live Stream Market
The Fit of Apps & Websites in Mobile Shopping
eBay Hit Hard By Google Panda Update, Takes Major Search Losses
Showrooming Myth Busted By iProspect Research
The Double Secret Solution
Twitter Tweets Reveal Lack Of Passion For EU Candidates
How Google Defines 'Mobile' - Or Doesn't
Facebook Launches Access To Restaurant Menus Via SinglePlatform
Hispanics Over-Index In Mobile Video, Second-Screen Consumption
Media Buyers Cautious Of Facebook Video Ads
Search & Performance Marketing Daily - Thursday, May 22, 2014
Surge In World Cup Google Searches Makes Marketers Rethink Campaigns
One Piece Of Video Content Creates Millions Of Unique Experiences
The ADA's Effect On SEO
Google Explains Possible Overseas M&A In Letter To SEC
Questions About The Value Of Online Video; Insight On Long-Term Value of DirecTV Merger
AOL Pushes Into Linear TV: Acquires Audience Targeter PrecisionDemand, Merges With Adap.tv
ANA To 'Acquire' Brand Activation Association
What's Native? Let's Start With A New Name
FirstBank Imagines A Dinner With Google Glass Wearers
Top Magna Targeter Jumps To Target, Argyilan Joins Retail Giant
4 Habits To Pay Close Attention To When Marketing To Hispanics
What Coke's New Campaign Says About the Future of Advertising
BrightRoll Inks Partnerships With Exelate, Verizon For Mobile Targeting Data
Google Floats Notion Of Thermostat Ads
Google's $30bn War Chest Likely Eyeing UK Acquisitions
Can Mobile Targeted Coupons Really Drive Consumers To Purchase?
Motion Control With A Turn Of The Wrist
How You Rank In LinkedIn
Google Leases More Space In Sunnyvale
Search & Performance Marketing Daily - Wednesday, May 21, 2014
Google's YouTube Could Easily Step Into Live-Stream Gaming Events
Appeals Court Won't Revive Class-Action Over Gmail Ads
Google Replaces Apple As World's Most Valuable Brand
How Mobile Changes Consumer Behavior During Work Hours
Facebook Expands Video Ads Internationally
The Smartphone Is The Remote Control
Overcoming Obstacles To Relevant Marketing
Dunkin' Donuts Ties Mobile To Traditional Media
Tactics To Drive Mobile Native Ad Optimization
Local Brands Adopting Programmatic, Financial Sector Spends Big In Q1
Google Prepared To Spend $30B To Acquire Companies Outside U.S.
Matt Cutts Confirms Panda Grows Up
Video Shares Double In Past Year
Search & Performance Marketing Daily - Tuesday, May 20, 2014
Marketers To Spend $20.5B On Branding
Google Acquires Divide, Supporting BYOD Trend
Let's Edit Your Search Profile
Google Sponsors Chicago Museum Robotics Exhibit, 2015
Dear Diary, Worst Day Of My Life...More After This Word From Our Sponsor
Thinknear Bows Location Accuracy Index For Mobile Ads
The Reinvention Of Media And The Content Tipping Point
Blue State Digital Helps Brands To Keep Social Campaigns Real
PSFK Looks At The Future Of Everything
Nearly $18B In Digital Ad Budgets Forecast To Be Earmarked For Mobile
Intrusive Intimacy
Will Native Drive The Next Advertising Renaissance?
Europe's Online Ad Market Reaches 27.3B Euro In 2013, Mobile Display Accounts For Over 10%
Taste Test: Comparing The Sticks, Roku Wins
Alibaba Could Start Trading In August
41% of Marketing Emails Are Opened on Mobile Device: Campaign Monitor
Search & Performance Marketing Daily - Monday, May 19, 2014
Levien Suggests How Native Should Raise Creative
OVGuide, Google Release Video Streaming App For Glass
Data Puts New Tynt On 'Dark' Social, Sheds Light On Unseen Power Of The Long Tail
Baidu Appoints Ng Chief Scientist, Opens Silicon Valley R&D Lab
When Old Marketing Terms Hurt New Marketing Strategies
Google Plucks Ross From Fashion Industry To Work On Google Glass
Loyalty Customers Drawn by Some Messages, 13 a Month Is the Limit
Let's Edit Your Search Profile
Conversion Rate Optimization Pushing On Marketing Budgets
Google Acquires Quest Visual For Image Translation Tool Word Lens
Phablets Used More Like Smartphones Than Tablets, Gaining Traction
How To Stick Out In A Sea Of Content
Rubicon Project Unveils 'Programmatic Direct' Platform, Launches In Mobile-Only Beta
Google Doodles Rubik's Cube
Taste Test: Comparing The Sticks, Roku Wins
Pinterest Acts as In-Store Shopping List
Multiple Drivers Seen Behind Mobile Commerce Growth
Search & Performance Marketing Daily - Friday, May 16, 2014
Most Companies, Except Snapchat, Increasing Efforts To Protect Consumer Data
Thinking Differently About Search, Schema.org Mark-Up Language In The Age Of The Internet Of Things
Geolocation Targeting: Stalking or Smart Marketing?
Conversion Rate Optimization Pushing On Marketing Budgets
Pinterest Raises Additional $200M To Turn Site Into Discovery Platform
Twitter Leads In Positive Brand Interactions
PubMatic, xAd Team To Launch Location-Based Programmatic Marketplace For Mobile
Putting A Luxury Lens On Mobile Marketing
IPG's Mediabrands: 'We'll Keep Score With comScore'
The Internet Suddenly Becomes A Happy Place
Internal Memo Shows 'NYT' Under Siege
Yahoo Movies Debuts As Digital Magazine
Could Yahoo Find Its Programmatic Answer In AOL?
Advertisers Often Don't Present Relevant Ads Online, Panel Says
What Do Babies And Web Sites Have In Common?
Marketers Don't Understand Programmatic Buying
Eateries In Silicon Valley Where The Tech Powerhouse Play
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