Friday, October 9, 2015

Around The Net

  • Google Fiber Delayed In ArizonaDslreports

    Cox Communications' lawsuit against the city of Tempe, Arizona has delayed Scottsdale's plans to move with Google Fiber. Cox sued Tempe last month for allegedly violating federal law by passing regulations aimed at letting Google build a new fiber network. Cox contends that Tempe established a "discriminatory regulatory framework" by exempting Google from regulations governing cable companies. ...Read the whole story

  • Beacons Used for Predictive MarketingMobile Marketer

    Significantly more predictive experiences are available on mobile now compared with a year ago, opening up new opportunities for marketers adept at massaging data. Several recent developments suggest some are finally getting a handle on how to leverage the volumes of user data available on mobile and turn it into something that consumers will find useful.  ...Read the whole story

Fresh Google Ad Tech Brings New Dimension Of Relevance

Almost 15 years ago, Google launched its AdWords business, revolutionizing the world of Web advertising and liberating users from the uninformed digital Stone Age. AdWords gave advertisers the power of context by offering them the opportunity ...More