Friday, April 29, 2016

Around The Net

  • IAB Releases LEAN Roadmap IAB

    Taking a queue from lean manufacturing principals, the Interactive Advertising Bureau has released a product roadmap for its LEAN advertising principals to support a better advertising experience for those who visit sites across the Web. In the second quarter of 2016, the IAB plans to formalize the process of onboarding data and criteria, start a public discussion about initial guidance, and complete initial user experience testing. By the end of the year the organization hopes to create LEAN scoring algorithms, publish initial findings and recommendations for rolling out LEAN scorecard, and present 2017 LEAN scoring roadmap. ...Read the whole story

  • Google Rolls Out Two Ad Types For AdSense On Mobile Google

    Google has introduces two ad types for mobile AdSense publishers. The formats -- Anchor and Vignette -- are available to all publishers under Page-level ads. Google explains that benefits include optimized ads that show when they’re likely to perform well and provide a good user experience. One-time set-up that only requires you to place the Page-level ad code once on each page you’d like the ads shown. And, the ability to adjust the settings in your account and to enable new ad formats without having to change the code on your site. Google also made its test format to publish directly to search results ... ...Read the whole story

  • Motorola's Rick Osterloh To Run Google's New Hardware Division Re/code

    Rick Osterloh -- the former president of Motorola, who left Lenovo last month -- is coming back to Google to run a new division to run its "unified" hardware projects. The division will include Nexus, Chromecast, consumer hardware, OnHub, ATAP, and Glass. ...Read the whole story

  • Google Patent For Wireless Device To Improve Your Vision Forbes

    Forget laser surgery -- Forbes points to a Google patent for a vision-correcting electronic device that doctors will inject directly into the eye. It's designed to help the focus of light to stream directly into the retina, resulting in the correction of poor vision. The wireless device harvests energy from an antenna. ...Read the whole story

  • Google Urged: Drop Livestream Of GOP Confab Re/code
  • Supreme Court Expands FBI Hacking Power Reuters
  • Google Pay Now I.D.'s Apps With Ads TechCrunch
Google, Amazon and Netflix Are A New Breed Of Monopoly; Same As The Old Breed

The year is 1927. You live in Chicago, where you’re about to open a small convenience store. You’ve carefully stocked the shelves, lovingly arranged the window displays, painstakingly painted your signage. You’re ready to open for ...More