It appears small businesses have become more comfortable with paid search advertising. The average small business spent $2,149 on search advertising in Q4 2009, up 30% sequentially, and up 111% … Read the whole story
This is the sixth and final column in a series I've been publishing in MediaPost featuring excerpts of interviews I've conducted while writing my … Read the whole story
I've got a movie scene in my head. It's not from an actual movie; it's a dreamscape compilation of every movie you've ever seen … Read the whole story
One day after Google began redirecting traffic from Google.cn to its Hong Kong portal Google.com.hk, analysts, advertising and marketing execs began stepping up efforts … Read the whole story
Google launched AdWords Search Funnels Tuesday to give advertisers insight into keywords and ad groups in campaigns that play a role in leading consumers … Read the whole story