Online activity while shopping in stores continues to gain popularity. A Performics study conducted by ROI Research released Thursday reveals that consumers turn to social between 20% and 50% of … Read the whole story
Conductor released a feature Wednesday in its search engine optimization platform Searchlight that optimizes and measures digital assets, such as video and images, in … Read the whole story
New research from GroupM Search, with research partner Kantar Media Compete, reveals that 86% of buyers who purchase in-store use generic terms on search … Read the whole story
Last week, I shared portions of Steve Yegge's post (from inside Google) about how Google doesn't "get" platforms. But why, you may ask, does … Read the whole story
Search and performance marketing agency Performics says that among its aggregate client base 14.2% of all Google search clicks come from mobile devices. Given … Read the whole story