A Google study that set out to demonstrate the impact of organic search ranking on results for paid-search ads found that on average, 81% of ad impressions and 66% of … Read the whole story
Mobile app directory Appolicious is launching a keyword-bidded ad platform for running relevant ads that appear on the search results pages on its own … Read the whole story
At the 4 A's conference in Los Angeles, Sir Martin Sorrell, CEO at WPP, said the ad industry is reaching an inflection point. Google … Read the whole story
Every day in nature, avalanches both big and small occur, in areas so unreachable and remote that humans never see them. In the world … Read the whole story
In addition to using social media for distributing advertising, marketers have long recognized that social media is a valuable tool for research -- and … Read the whole story