SearchBlog
Having the ability to quickly identify and correct mistakes has traditionally been one of the best attributes of online campaigns, especially search engine marketing. Yet only 65% of marketers participating … Read the whole story
Disconnect Search took the wraps off a new version of its tools that allows people to use popular search engines like Bing, Yahoo, and … Read the whole story
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Engagement is critical to email marketing success. It's so important that when our regularly scheduled broadcast emails fail to engage, we launch reengagement campaigns … Read the whole story
Adobe Systems released Tuesday a series of marketing cloud services to help marketers create, manage and deliver personalized mobile app experiences in real-time without … Read the whole story
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Snapshot Publisher was developed initially to create a streamlined means of curating and publishing content to social-media channels of businesses and digital agencies (and … Read the whole story
Screenvision, one of the nation's two dominant cinema advertising networks, is unveiling a new preshow package of entertainment and advertising, "Front & Center," with … Read the whole story
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Where consumer behavior and connected devices intersect is the crux of the opportunity that exists for advertisers. To make sense of this intersection we … Read the whole story
Yahoo has prevailed in a lawsuit alleging that it violated a federal consumer protection law by sending SMS messages to the wrong recipient. The … Read the whole story
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AR can digitally enhance the real world, enriching what consumers see every day with more meaningful, relevant, and timely content. Read the whole story
AT&T Mobility is shutting down its location-based Alerts program that allows users to receive alerts about sales or promotions from nearby retailers at the … Read the whole story
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Even now, with $18 billion in global ad dollars running through portable devices in 2013, mobile is still not getting the love and attention … Read the whole story
Thanks to Ellen's Oscar-selfie-seen-round-the-world and countless other cultural references, Twitter's public presence has become the envy of marketers everywhere. A new report notes that … Read the whole story
Nearly a year ago, BlackBerry announced it would extend its popular BlackBerry Messenger service, or BBM, to iOS and Android. BBM now has 85 … Read the whole story
Don't call it native, but Adobe is committing significant resources to establish an ongoing editorial-like presence on WSJ.com. As part of the multi-year ad … Read the whole story
