Integration of social data to support search campaigns isn't new, but one company with its roots in search believes it has found a way to automate the ability to build … Read the whole story
Target's in-store mobile app navigation tools offering enhanced search capabilities, interactive maps, and shopping lists began rolling out Monday to support consumers visiting the … Read the whole story
More mothers are using mobile to shop. Not necessarily in the store, but pretty much every step along the way. Mobile moms are using … Read the whole story
Apple is expected to release a software development kit (SDK) for Apple Watch apps this month, as brands prepare for the introduction of the … Read the whole story
I always say that it is good to have science fiction and science facts. You need science fiction to dream about what might be … Read the whole story
Rubicon Project, a major ad exchange and ad tech provider, on Monday announced it has acquired iSocket and Shiny Ads, two leading "programmatic direct" … Read the whole story
Real-Time Daily spoke with Valentino Volonghi, chief technology officer of AdRoll, a large retargeting firm, about the programmatic ad industry, the tech underneath it … Read the whole story
Ads that actually perform functions for users, rather than just interrupt them, bring us closer to realizing the true potential of mobile marketing. CMT … Read the whole story
As I write this, a blue couch is stalking me. It's a contemporary sectional that would be a worthy replacement for the aging grey … Read the whole story
While traditional ratings for the first-ever televised Hollywood Film Awards missed the mark for CBS, Johnny Depp's somewhat bizarre, apparently intoxicated presentation of the … Read the whole story
Facebook late Friday announced yet another push to reduce the number of organic brand posts it says are cluttering its users' newsfeeds. In an … Read the whole story
Most stories about the Fall of the Berlin Wall typically center around life before and after the reunification. To commemorate the 25th anniversary, 72andSunny … Read the whole story
While reducing in-store options can streamline operations and reduce costs, without a clear understanding of the customer journey, it's a high-stakes gamble. Read the whole story