Toro, a company that helps developers promote their apps on Facebook, has been acquired by Google. The news was announced on the startup's Web site by the founders, who have … Read the whole story
Google released a feature Wednesday that automatically converts Flash into HTML5 markup language when uploaded to AdWords. It will help mobile devices that cannot … Read the whole story
Under the U.S. Navy's Articles of War, "it is unlawful for a warship to go into action without first showing her true colors." That's … Read the whole story
At the IAB Leadership Forum, I witnessed something pretty shocking: advertisers are mad. They are focusing their anger on one specific subject -- paying … Read the whole story
Marketers need to stop relying on public domain information -- or content that Google can easily and cheaply license or find for organic search … Read the whole story
Google Wallet is back. Finally giving up on its mobile payments excursion, the joint venture of Verizon, AT&T and T-Mobile known as Softcard is … Read the whole story
The industry self-regulatory group Digital Advertising Alliance today will release a mobile app that enables consumers to opt out of behavioral advertising on smartphones … Read the whole story
They say a goldfish will grow as large as the body of water it occupies allows. Social media data is no different. Though powerful … Read the whole story
From poverty to inept governments, the Web is facing ever greater barriers to growth. As a result, its rate of expansion has declined for … Read the whole story
This week Monster announced the official launch of Monster Social Ads, a social recruitment advertising service on Twitter, which had its initial beta launch … Read the whole story
Google is at the top of the list for the second year. Twitter is second, followed by Facebook. Apple is in fourth place, driven … Read the whole story
ITN Networks, which aggregates TV audiences to create customized national "networks" for advertisers, has struck a deal with Nielsen Catalina Solutions, giving it access … Read the whole story
Representatives for a group of young children are appealing a judge's decision to dismiss a lawsuit accusing Google and Viacom of violating a federal … Read the whole story
A slight drop in the Digital Engagement Index allowed People Magazine to sneak onto the leaderboard for the first time. Supported by popular posts … Read the whole story