Data and analysis help brands gain a competitive advantage -- so much so that many CEOs have begun to pay more attention and take a higher degree of responsibility for … Read the whole story
Moving to stop hackers, scammers and those who inject malicious malware into advertisements, Microsoft Bing released numbers that estimate it rejected 250 million ads, … Read the whole story
University of California, San Diego bioengineers have created what they believe to be the first online search engine for functional genomics data. Dubbed GeNemo, … Read the whole story
Toyota and agency Saatchi & Saatchi focused on millennials on Yahoo's social site because 75% of its traffic is mobile. The music festival typically … Read the whole story
The New York Times Co. announced new virtual reality shows, video programming, and Times Story[X], a lab of journalists, creators and technologists, at its … Read the whole story
Here is one of the world's leading media agency holding companies effectively telling us that the massive and growing digital investment is largely not … Read the whole story
For many publishers on the Web, particularly small ones, advertising revenue is where content creators make their living -- and this ecosystem is at … Read the whole story
In a recent "Marketing Daily" commentary, "Advertising's Gender Problem: Some Brands Are Starting To Get It," author Jean Freeman writes, "But here is another … Read the whole story
This year's highly combative presidential primary campaigns have been highlighted by the largely unexpected success of Donald Trump and Bernie Sanders, two candidates who … Read the whole story