SteelHouse, an advertising software company, filed a lawsuit Tuesday in the Central District of California federal court accusing Criteo, a Paris-based retargeting company, of false advertising, intentional interference with contract, … Read the whole story
Google began rolling out expanded text ads, responsive ads for display, and mobile bidding options recently announced at the Google Performance Summit. The AdWords … Read the whole story
Some eight in 10 searches looking for the "best time" to visit a location are initiated on a mobile device, 72% are searches looking … Read the whole story
The blockbuster sale of Yahoo's core assets to Verizon Communications, announced on Monday, could generate deep shifts on the global advertising industry's playing field. … Read the whole story
Historic artworks are about to meet new technologies, thanks to Google. Artificial intelligence and virtual reality features just added to an Android and iOS … Read the whole story
Verizon's planned $4.8 billion acquisition of Yahoo should spur the FCC to move forward with tough privacy rules, consumer advocates say. Read the whole story