31475 search results for "content"

  • Are Content Aggregators Eating Creators' Lunch?

    As more aggregators (think Google) get into content production, “Are content creators screwed?” Ashkan Karbasfrooshan -- head of video producer WatchMojo.com -- and ...

    Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
  • Subway Serves Up Original Content

    Subway knows something about product placement, but don't tell that to Caitlin Burke, Senior Marketing Manager of Media and Branded Entertainment at the ...

    Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
  • Subway's Comedy Promotes Brand, Content Strategy

    Setting a new bar for brands and their programming aspirations, Subway’s scripted comedy series, "The 4 to 9ers," appears to be performing better ...

    Online Media Daily, Gavin O'Malley - Tuesday, May 21, 2013
  • Premium Brand Advertising Can -- And Will -- Be As Easy To Buy As Direct Response

    If nothing else, Yahoo’s acquisition of Tumblr puts a spotlight directly on the importance of content. Content has always been a website’s most ...

    RTB Insider, Skip Brand - Tuesday, May 21, 2013
  • Martini Media, Incisive Media Partner

    Online ad network Martini Media today announced a partnership with Incisive Media, a B2B publishing group. The content syndication partnership will allow Martini ...

    RTM Daily, Tyler Loechner - Tuesday, May 21, 2013
  • The NewFronts Bring A New Day -- What's Next?

    At the end of every NewFront week, our industry asks the same question: Has digital video arrived?  While one can never be certain, ...

    Video Insider, Chris Young - Tuesday, May 21, 2013
  • Effective Digital Ads: A Fragment Of Your Imagination?

    Digital media proliferation appears to be infinite. Each year, a “shiny new object” arrives. First it was “rich media,” then video ads, then ...

    Marketing Daily, Ken Mallon - Tuesday, May 21, 2013
  • Shorter (Video) Is Better

    Setting the record straight once and for all, Adam Shlachter, SVP of Media at Digitas, says if he's learned anything about video advertising ...

    Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
  • Strange Brand Fellows: Vice & Fidelity

    I’m not entirely sure what the whole backstory was, but Chris Needham, VP-digital marketing at Fidelity Investments just showed the most delightful online ...

    Show Daily, Joe Mandese - Tuesday, May 21, 2013
  • 'Derek' To Debut On Netflix In U.S. In September

    All seven half-hour episodes of the comedy starring Ricky Gervais - first aired on Channel 4 - will be made available to Netflix ...

    Around the Net In OMD Europe, Nina Lentini - Tuesday, May 21, 2013