Huey Lewis will have to keep on looking: Social media appears to be as addictive as any chemical compound, and while it satisfies some of his key criteria for a new drug -- "one that won't spill, one that don't cost too much, or comes in a pill" -- it fails to meet some of his most important demands.Specifically, social media withdrawal leaves individuals "nervous, wonderin' what to do," according to a new study. ...
In an unusual twist, the company is offering the winner of the promotion a portion of the profits from sales of the top pie, ... Read the whole story
Social influencers cannot be ignored. They band together -- billions strong -- and can make or break a campaign, tarnish a brand, or catapult ... Read the whole story
The National Hockey League has launched the next phase of its long-term strategy of taking hockey beyond the NHL.com hub to social-media and complementary ... Read the whole story
All those SEOs out there have a whole new dimension to focus on as they work to optimize Web sites not only for search ... Read the whole story
Digitally enabled social conversations around health are here to stay, and they will play an important role in how people make health decisions. Just ... Read the whole story
While the earned side of social media is foundational, "paid media" is quickly entering the social-media stage, at scale. This is going to be ... Read the whole story