Apparently April showers bring May-June overviews: There has been a remarkable spate of research about social networks over the last two months, and it shows no signs of abating as we move into summer. The latest study, the "2010 Social Networking Report" from Experian Simmons has some interesting findings about the who, what, and why of current social networking behavior -- but perhaps most interesting is the where factor. ...Read the whole story
Speculation that Facebook will allow all Open Graph-enabled Web pages that serve up in searches when a member clicks on the "like" button surfaced Friday, but a company spokesperson dismissed reports. ...Read the whole story
Mzinga Tuesday unveiled the latest version of its flagship OmniSocial social media platform for business users that promises cloud-based hosting, a more user-friendly dashboard and deeper analytics. The company has also rolled out a mobile version of OmniSocial via applications for the iPhone and BlackBerry devices. ...Read the whole story
Whenever mobile social media comes up in conversation, I tend to hear a lot of f-words. Hopefully they won't be censored here, as the ones I'm referring to are Foursquare and Facebook. The f-words play important roles, but mobile social media is much bigger. To give a sense of how much bigger it is, I'll be discussing various forms of mobile social media that may be relevant when developing a marketing program. ...More