The Social Graf
Some kinds of business just seem to lend themselves to social media integration. Obviously the more consumer-facing the business is, the more sense it makes to use social media: I … Read the whole story
Cabot Creamery can't spend millions on media campaigns for its award-winning cheeses. Fortunately, grassroots marketing and social media fit like a glove, since Cabot … Read the whole story
Social game makers looking to build brands could bring content to search engines, publisher sites and destinations other than Facebook, according to eMarketer Senior … Read the whole story
John Jacobs, CMO and EVP of the Global Index Group at NASDAQ, said the company went social to get people to offer up ideas … Read the whole story
Demonstrating high demand for social media expertise, Experian on Monday said it bought a majority stake in social marketing specialist Techlightenment. Founded in 2007, … Read the whole story
- COMMENTARY
Reading the news this week that Jon Bond (yeah, the Kirshenbaum Bond Senecal & Partners co-founder) was coming onboard to head the social media … Read the whole story
