• +1: Google Turns Search Into Social Platform

    Google turned the search engine into a social platform Wednesday, unveiling the long-anticipated feature +1 (pronounced Plus One). Social signals pulled from profiles and connections made through Google Buzz, Gmail and other sites are increasing the usefulness of connections. ...Read the whole story

  • Social Media Increases Popularity For TV Viewer Comments

    TV viewers continue to increase their usage of social media when it comes to TV programs. A new Harris survey says two in five online U.S. adults -- 43% -- have gone to the Web to comment, post, or read something about a TV show. ...Read the whole story

  • Salesforce Buys Radian 6, Enhances Social Media Tools

    Showing social media's vastly increasing influence, Salesforce.com on Wednesday announced a deal to buy Radian6 for $340 million. Radian 6 specializes in social media monitoring tools that capture "conversations" across Facebook, Twitter, YouTube, and LinkedIn, among others. ...Read the whole story

The Social Media Headline You Should Be Paying Attention To This Week

Sheesh. There are a lot of topics an enterprising Social Media Insider could write about today. I could go on and on concerning: ...More

  • Why Social Is The Next Frontier

    Sports teams and leagues such as the NBA and the Miami Dolphins have invested time and resources in building their social media presence, and most now have hundreds of thousands or even millions of online fans and followers. Many are now creating innovative opportunities for marketers to reach their huge, engaged (and often local) social audience ... at a scale that can eclipse TV, local newspaper ads or any other advertising vehicle. ...More

  • Social Media Webcasting And Corporate Social Media ... Oxymorons?

    Agencies are having a bonanza consulting large enterprises on the uses of social media. But this honeymoon might soon be over as more and more companies realize that they are creating an inerasable digital footprint. Agencies might be making money now, but soon will it be the lawyers? ...More

  • The Shorty Awards And The Social Iceberg

    You're invited to an awards show, or perhaps you pay a considerable enough sum to attend. Where would you rather be, in the room with the celebrity entertainers and everyone accepting the awards, or in the basement? Or would you rather follow along at home? ...More