Thursday, December 22, 2011

Around The Net

  • Facebook To Intro Sponsored Story AdsMarketing Week

    Facebook is set to introduce Sponsored Story ads into users' news feeds, a move that will give brands' advertising more visibility on the social network. The extension, which integrates friends' names, images and activity -- such as when they have "liked" a brand's Facebook page -- into ads is understood to start appearing in users' news feeds early next year. ...Read the whole story

How Data From Social Media Will Impact Marketing

The challenge for marketers will be to sort through the complexity of different types of social media data to generate the necessary consumer insights. ...More