Social Media Increases Risk of ID Theft by Erik Sass

It probably doesn't come as much of a surprise, but a new study from Javelin Strategy & Research confirms that social media puts users at increased risk of identity theft, which Javelin finds is increasing -- at least in the number of people affected. ...Read the whole story

  • electronics Industry Stands To Gain Via Social Media by Aaron Baar

    Nearly a quarter of social media users say they "always or almost always" refer to their networks before purchasing a CE device, while 38% say reviews or comments by someone they know influenced their purchase decision. ...Read the whole story

  • restaurants Krispy Kreme Hits Road To 'Glaze The Nation' by Karlene Lukovitz

    Over the next year, brand ambassadors will make stops from coast to coast in a restored, branded, 1960-vintage Flxible Starliner bus - a vehicle deemed to have "just the right balance of nostalgia, retro and cool." ...Read the whole story

  • Key 18-34 Demo Major Mobile, Online Video Users by Gavin O'Malley

    It's no secret that 18- to-34-year-olds continue to redefine media consumption; new Nielsen research explains why. Along with NM Incite, Nielsen found this demo -- christened "Generation C" -- is taking their personal connections to new levels, devices, and experiences. ...Read the whole story

how-to Using Social Rewards To Monetize The Social Web by Rob Carpenter

Retailers deserve more from social media. Although this new tool has had a profound impact on communications and collaboration between merchants and customers, it has done little to actually drive real incremental sales for serious e-commerce companies. But this can change. ...More