Women are heavier users of social media sites than men, at least in the U.K., according to a new survey of 2,000 Brits by BT (British Telecom). Over half of … Read the whole story
Amid broad consolidation in the social marketing space, Salesforce.com is reportedly closing in on Facebook specialist Buddy Media. Buddy Media and SalesForce.com have already … Read the whole story
Google provided free recommendations and reviews from Zagat on Wednesday, serving up content on Google+ in a feature the tech company calls Local. After … Read the whole story
The addition of display ads and social media features to mobile video can boost the effectiveness and engagement of a mobile marketing buy. That's … Read the whole story
Oh, now I get it. It turns out that General Motors' decision to pull out from Facebook advertising right before Facebook's IPO was just … Read the whole story