It has been difficult if not impossible to get a handle on how much Google+ is actually growing, and how deeply it has engaged its user base, for the simple … Read the whole story
Adding firepower to its social media practice both in North America and at the global level, Mindshare has absorbed sibling shop Socialmedia8 and named … Read the whole story
VivaKi Chief Strategy & Innovation Officer Rishad Tobaccowala channeled his inner Kafka Wednesday, explaining to a gathering of clients, agency executives, entrepreneurs, VCs, and … Read the whole story
The social-media marketing space is consolidating fast. Syncapse has agreed to buy social and search ad firm Clickable. Clickable's ad management services will be … Read the whole story
AOL, Facebook, Google, the Interactive Advertising Bureau (IAB), Twitter and others have created an alliance to stop bad online advertisements. The team will lead … Read the whole story
Kellogg's Crunchy Nut is targeting adults with a humorous new campaign featuring "The Crunchy Nut" -- a live faux-superhero character on missions to "seek … Read the whole story
Social gaming represents the new golden era of captive, engaged users. It is an opportunity to recapture the minds of a new generation. Read the whole story
Out of touch? Some 81% of Web sites contain at least five tracking cookies, with Google managing several of the top 25 services: Analytics, … Read the whole story
I just learned about this cool new product called Tide Pods, which uses neat little pods of detergent to brighten laundry. I learned about … Read the whole story
"Grass roots" and "going global"-two terms that not so long ago were seemingly in separate camps. In people's minds, grass roots movements happened at … Read the whole story