The abysmal performance of social media stock is prompting tech and finance writers to churn out a lot of stories about the "social media bubble" which "popped." I will admit to contributing to this pile of verbiage with some doom-y predictions of my own. But unless I am missing something -- and tech-y finance people, please correct me if I'm wrong -- this was the social media bubble that wasn't. ...
Before hitting the airwaves during U.S. Open coverage on CBS on Aug. 27, the company has been leveraging the relationship for months on its ... Read the whole story
NBC says the London Olympics telecasts were more social than the 2012 Super Bowl, 2012 Grammys, 2012 Oscars, 2012 Golden Globes, and all seven ... Read the whole story
Kraft Foods' Lunchables has launched an integrated "Never Be Bored Again" campaign that includes multiple kid-oriented elements, including an instant-win game, free game kiosks ... Read the whole story
The black-and-white video, shot by Steven Klein, is expected to get 575 million impressions, and will begin appearing on YouTube next month. (The company ... Read the whole story
According to the e-tailing group and MyBuys, in a joint online survey, consumers are more comfortable sharing data with retailers than they are with ... Read the whole story
It is an interesting and always contested proposition that gender bias gets built into some media and technology. And it begs the question -- ... Read the whole story