Zynga is losing its special status as a preferred game developer on Facebook, following a decision to revise the terms of their high-profile alliance, raising the possibility that Facebook --much the larger of the two partners -- may find its relationship with the casual gaming company a bit tiresome. ...
In this case, product development research revealed that consumers were dissatisfied with shelf-stable frosting products, Cool Whip brand manager Marjani Coffey tells "Marketing Daily." ... Read the whole story
The site is focused almost entirely on fan content culled from social channels, using geo-fencing to tie fan tweets, comments, photos and videos to ... Read the whole story
AudienceScience shut down its ad network, laid off 33 employees and reassigned others to positions focusing on the company's advertising platform business to better ... Read the whole story
While we cherish the approaching holiday season as the time of year to spend quality time with friends and family, busy moms treasure special ... Read the whole story
For the past year, I've been involved with a new venture called Ministry of Awesome (MoA). This nonprofit exists to water the seeds of ... Read the whole story