Different ethnicities tend to have different attitudes towards social media, which shape different usage patterns, according to new data from Nielsen and NM Incite. Marketers who are aware of these differences may want to approach consumers from various ethnic groups in different ways via social media. ...
While about a third of social media users find ads on social networks more annoying than ads elsewhere online, the firms report that more ... Read the whole story
Lenovo named We Are Social as its global social media agency of record, following a review. Read the whole story
The grand-prize winning video and photo entrants will each receive two round-trip JetBlue tickets, and their entries will be featured on Dunkin's electronic billboard ... Read the whole story
The interactive program sets up an interface that looks like a video chat with Santa, where they can type in their side of a ... Read the whole story
Much like a real game of musical chairs, the virtual version also lasts between seven and 10 minutes. Blu Dot, which makes high-end furniture, ... Read the whole story