• Friskies Offers 'Catify' App

    Friskies is launching an app that allows people to see themselves in cat form using cat photo templates and quirky captions. The app, called "Catify Yourself," allows users to choose a cat background template (including holiday-themed options) featuring a cat in a playful pose, and then add their own photo or a photo of a friend or family member. ...Read the whole story

  • NFL Running 'Homegating' Campaign For NFL Store

    To launch the campaign, which promotes things like counter-top cooking appliances, NFL team-branded serving accoutrements and containers, crock pots, cutting boards, beer steins and wine glasses, the NFL tapped actress and football fan Holly Robinson Peete. ...Read the whole story

  • Flickr Updates App, Part Of Yahoo's Revamp Strategy

    A day after unveiling an upgrade to Yahoo Mail, Yahoo on Wednesday released an updated version of its Flickr iPhone app aimed at restoring its place in the photo-sharing space now dominated by properties like Instagram and Facebook. ...Read the whole story

  • Lady A Gets In The Game

    The popular country act has teamed with Gameloft to appear in "Oregon Trail: American Settler." In the new content, band members will appear as in-game quest givers, in which they challenge gamers to build a brand new concert hall in their frontier cities. ...Read the whole story

  • Toys R Us Plays With Social Discounts

    Created in partnership with Ubisoft, the game invites players to build their own toy store, where they can create a science toy department or add a Ferris wheel. Players progress through seven levels, amass the game's currency, and eventually become CEO. ...Read the whole story

  • We Are Social; Layla Revis and Erin Dorr

    We Are Social hired Layla Revis as senior director and Erin Dorr as account director. ...Read the whole story

Unique Ways Millennials Engage with Media

According to a recent study by Scarborough, Millennials, Americans age 18 to 29, are 53% more likely than all U.S. adults to feel that social media sites are very important for finding information about news and current events. ...More

  • Six Yins And Six Yangs In 2012 Social Media

    As we look back at 2012 from a social media perspective, it's important to look at the good and the bad. I always like to ask two questions when analyzing a situation: 1) "What is being done right?" and 2) "What if everything is wrong?" So, to start, here's a social media insider's top-six disappointments of 2012: ...More